What are the responsibilities and job description for the Business Development Specialist - Senior Advocate position at Griffin Resources?
Job Description: Business Development Specialist – Senior Advocate
Company: Always Best Care Senior Services
Location: Wallingford, CT
Job Type: Full-Time, Field-Based
Job Summary:
Griffin Resources is partnering with Always Best Care in search of a dynamic and entrepreneurial-minded Business Development Specialist - Senior Advocate. The ideal candidate will play a crucial role in promoting our services, driving referral growth, and expanding our brand presence within the community.
Key Responsibilities:
- Relationship Building: Develop and nurture strong relationships with key referral sources. Regularly visit skilled nursing facilities, doctor's offices, hospitals, and other potential referral partners to introduce Always Best Care and build brand awareness.
- Outreach: Demonstrate a hunter’s mindset. Conduct outbound marketing activities to engage with referral sources and drive referral growth by maintaining meaningful conversations and timely follow-ups. This includes in-person visits, phone calls, emails, and participation in community events.
- Community Engagement: Participate in and organize community events to promote Always Best Care services and foster goodwill within the community.
- Sales & Marketing: Actively promote our services to potential referral sources, ensuring they understand the unique benefits of non-medical senior care.
- Collaboration: Work closely with the Client Services, HR departments, and other team members to ensure cohesive marketing strategies. Support the intake team by parsing leads and ensuring potential clients are followed up with promptly.
- Creative Event Planning: Develop and implement innovative marketing strategies, including community events, to subtly promote Always Best Care services. Target key locations like senior housing, independent and assisted living facilities, and retirement communities.
Candidate Profile:
- Experience: 2 years in sales, marketing, or community relations, ideally in senior care or healthcare. Proven experience in a hunter role is required, with entrepreneurial experience highly valued.
- Life Experience: A compassionate candidate who shows a deep sense of empathy and understanding for individuals in need of care and their families. Personal experience caring for a family member is a plus, as it offers insight into the needs of our clients, but the most important quality is a heartfelt commitment to providing compassionate support to those in need.
- Skills: Strong communication skills, both verbal and written, are essential. The candidate should have a professional appearance and be proficient in Microsoft Office.
- Attributes: The ideal candidate is a self-starter with a passion for senior care, who can work independently in the field and is motivated to exceed sales targets. They should be comfortable working outside of traditional business hours as needed.
Expectations:
- The successful candidate will immerse themselves in the role with passion and dedication, contributing to the growth and success of Always Best Care’s private pay services.
Compensation:
- $65,000 base salary plus commission (estimated OTE is $100,000)
Always Best Care Senior Services is an equal opportunity employer.
Salary : $65,000
