Executive Assistant/Marketing Specialist

Job Overview:

Groff Family Services is seeking a highly organized, creative, and adaptable professional to serve as the Executive Assistant & Marketing Specialist to the Company President. This dynamic role combines high-level executive support with strategic marketing initiatives to drive brand awareness and engagement across all divisions of Groff Family Services, including Groff Funeral Homes & Crematory, Meadow Green Funeral Home & Cemetery, Groff Pet Loss Services, The Remembrance Center, The Legacy Center, and Work Space.

For the first 12 months, a major focus will be placed on the successful opening and promotion of Work Space, where the individual will temporarily take on Community Manager responsibilities to establish and grow this new venture. After this initial period, the role will transition fully into the Executive Assistant & Marketing Specialist position, supporting the broader mission of Groff Family Services.

Key Responsibilities:

Executive Support:

• Provide comprehensive personal and administrative support to President Kara Groff, including managing schedules, coordinating meetings, and handling communications.
• Serve as a liaison between the President and internal/external stakeholders.
• Prepare reports, presentations, and other business documents as required.
• Assist in the coordination , research and execution of strategic projects across all company divisions.
• Maintain confidentiality and discretion in handling sensitive information.
• Occasionally assist with personal errands or tasks related to children as needed.

Marketing & Branding:

• Develop, design, and distribute marketing materials, including newsletters, brochures, advertisements, and digital content.
• Manage and update company websites and social media accounts to enhance brand visibility and engagement.
• Plan and execute marketing campaigns to promote Groff Family Services and its divisions.
• Coordinate promotional events, including the grand opening of Work Space and other initiatives.
• Collaborate with vendors and partners to produce high-quality marketing content.

Community Management (First 12 Months - Work Space Launch):

• Assist in the finalization and design of the physical co-working space by working with contractors, providing input on design, and researching software/hardware solutions.
• Build a welcoming and engaging community by organizing networking events, workshops, and professional development opportunities.
• Serve as the primary point of contact for Work Space members, ensuring an exceptional experience.
• Oversee the daily operations of Work Space, maintaining a clean, functional, and inviting environment.
• Conduct sales and marketing efforts to attract new members, including managing social media content and promotional materials.
• Establish partnerships with local businesses and organizations to enhance the Work Space brand.
• Collect and analyze member feedback to continuously improve the co-working experience.

Qualifications:

• Proven experience as an executive assistant, marketing specialist, or in a similar role.
• Strong graphic design skills with experience using design software.
• Exceptional written and verbal communication skills.
• Highly organized with the ability to multitask and manage multiple projects simultaneously.
• Proficient in social media management, website administration, and marketing software.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong problem-solving skills and keen attention to detail.
• Willingness to adapt to the evolving needs of the business.

Additional Information:

• This role requires a high level of professionalism, initiative, and creativity.
• Some travel between company locations may be required.
• Occasional evening or weekend work may be necessary for events and promotional efforts.

Benefits:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• Engaging and collaborative work environment.

If you are an energetic, forward-thinking professional with a passion for marketing, community engagement, and executive support, we invite you to apply for this unique opportunity at Groff Family Services.

Job Type: Full-time

Pay: $20.00 - $22.00 per hour

Expected hours: 30 – 40 per week

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday
• Overtime
• Weekends as needed

Work Location: In person

Salary : $20 - $22