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Nightlife Marketing & Social Coordinator

Groot Hospitality
Miami, FL Full Time
POSTED ON 5/12/2023 CLOSED ON 1/10/2024

What are the responsibilities and job description for the Nightlife Marketing & Social Coordinator position at Groot Hospitality?

If you have a love for social media, Marketing, and Entertainment keep reading. As the Nightlife Marketing/Social Coordinator you will work in a fast-paced environment within both social media and traditional marketing tasks that are essential to the success of Groot Hospitality’s nightlife marketing and social media efforts. This includes social media trend research, content development/organization, providing creative intellect on artists, marketing promotions, social platform management and much more. To be successful in this role, you should have hands-on experience multi-tasking a collective of hospitality properties, understanding unorthodox hours weekly, staying organized and keeping up to date with all trends in pop culture.

Responsibilities:

● Perform a range of administrative and marketing support duties for the Senior Marketing Manager and Nightlife Social Media Manager.

● Use of social scheduling tools to accurately post content to various social platforms.

● Assist in daily Instagram Story posting cadence not limited to; reposts from artists and fans, organic video content, static flyers, artist announcements, and general promotional content.

● Write social media captions that are informative, engaging, and speak to the nightlife brand while also representing the artists, performers, and celebrities.

● Assist in live coverage- capturing engaging content that showcase our nightlife venues during peak hours- including weekends between 1-4AM.

● Maintain a pulse on trends and relevant internet culture and be proactive in ideating how we can use for our brands, event partnerships, & venue bookings.

● Assist Digital Marketing team with entertainment and promotional needs i.e., ticketing, Facebook events, and social ads.

● Weekly audits of each venue photo album, video b-roll, and maintaining organization on BOX.

● Assist with any grassroots marketing campaigns i.e., coordinating the development of assets, photoshoots, programming, and entertainment needs.

● Overseeing all marketing minutes from important meetings both internally and externally.

● Assisting Digital Marketing team with audits of online listings and websites.

● Manage weekly schedule and organization of photo albums with World Red Eye.

Requirements:

● Proven work history in Marketing/social media related role in Hospitality or Entertainment. Preferably 2-3 years of experience.

● Basic knowledge of photo and video editing.

● Understanding and passion for usage of Instagram, TikTok, Twitter, and Facebook from a client facing view and back-end view.

● Demonstrable experience in marketing and social media with the desire and positive attitude required to learn.

● A sense of aesthetics and a love for great copy and witty communication.

● Availability on weekends and late nights is a must.

● BSc/MSc degree in Marketing or related field.

● Passion for Hospitality, Music, and Entertainment and other experiential experiences.

● Spanish speaking is a plus but not a requirement.

Job Type: Full-time

Pay: $45,000.00 - $52,000.00 per year

Benefits:

  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • Monday to Friday

Supplemental pay types:

  • Bonus pay

Experience:

  • entertainment: 3 years (Preferred)
  • marketing: 3 years (Preferred)
  • social media: 3 years (Preferred)
  • hospitality: 2 years (Preferred)

Work Location: In person

Salary : $45,000 - $52,000

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