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Growth Marketer Job at Growthexpertz in Los Angeles

Growthexpertz
Los Angeles, CA Full Time
POSTED ON 2/19/2025
AVAILABLE BEFORE 5/17/2025

Join to apply for the Growth Marketer role at GrowthExpertz .

This range is provided by GrowthExpertz. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base Pay Range

Growth Marketer (100% Remote)

About Us

GrowthExpertz is a fast-growing firm specializing in providing recruitment, marketing, and coaching solutions tailored for startups. Our team of experts is dedicated to helping businesses scale efficiently by offering a transparent, data-driven approach to their needs. We strive to foster a dynamic work culture that promotes growth, collaboration, and success for all team members.

Role Overview

We are hiring a Growth Marketer on behalf of our client, a legal technology (legal tech) and criminal justice technology startup. They are a Bloomberg Beta and True Ventures-backed startup dedicated to improving criminal justice outcomes for low-income Americans. Their AI platform helps public defenders analyze body-cam footage to hold law enforcement accountable and advocate for their disproportionately Black and brown clients.

You will play a critical role in accelerating brand awareness, generating interest, and strengthening credibility within their target audience. With strong product-market fit and rapid growth, this role presents an exciting opportunity to shape and execute high-impact marketing strategies.

Key Responsibilities

  • Build relationships with national and local public defender associations to drive awareness through in-person events, virtual webinars, and member communications.
  • Develop engaging, SEO-optimized content for landing pages, social media, and sales collateral to highlight JusticeText's team, product, and partner success stories.
  • Secure consistent press coverage by drafting compelling pitches and managing relationships with local, national, and industry-specific reporters.
  • Oversee periodic website updates to ensure alignment with the latest brand messaging and product positioning.
  • Evaluate the ROI of marketing initiatives and their impact on lead generation, brand awareness, and overall growth.

Required Skills & Experience

  • 4-5 years of experience in marketing, preferably in a vertical SaaS startup.
  • Strong knowledge of multiple marketing channels, including content, events, press, and digital campaigns.
  • Ability to take high-level strategies and execute them effectively from ideation to implementation.
  • Excellent storytelling skills with an ability to clearly communicate brand value to target audiences.
  • Exceptional communication and interpersonal skills to build trust with diverse stakeholders, including public defenders.
  • Experience managing external contractors (e.g., agencies, freelancers) to expand marketing capacity when needed.
  • Proven track record of working in a fast-paced startup environment.
  • Passion for racial and economic justice and a strong commitment to JusticeText's mission.
  • A collaborative, empathetic approach that fosters an inclusive and respectful work culture.
  • Seniority Level

    Mid-Senior level

    Employment Type

    Full-time

    Job Function

    Marketing and Sales

    Industries

    Advertising Services

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