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Director, Social Media (GSV)

GSW Sports, LLC
Oakland, CA Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/7/2025

About the Position

The Golden State Valkyries are looking for a Director, Social Media to help improve our brands and create revenue opportunities through various social media platforms. In this role, you will strategically implement social media tactics and build value for the Valkyries. You will partner closely with the broader Marketing and Content teams, and cross-functionally, to lead the development and execution of strategic social media plans. This position reports to the SVP, Marketing & Communications, Golden State Valkyries.

Come share your expertise while learning more about this growing sports and entertainment organization that values your initiative and dedication!

This is a full-time position based onsite in Oakland, CA with time spent in San Francisco for game days.

Key Responsibilities

  • Set and lead social media strategy for Golden State Valkyries
  • Plan, program and execute key social media platforms including, but not limited to, Facebook, X, Instagram, TikTok, Snapchat, Weibo, video (YouTube) / audio sites, and direct messaging (i.e., Viber)
  • Collaborate with Corporate Partnerships and other departments and vendors to build all social media content creation, campaigns, and calendars to achieve the organization's and partners' marketing goals
  • Partner with Growth and Retention on paid campaigns that overlap between brand and advertising
  • Lend your expertise on the evolving social media landscape, staying informed on all product updates; build strong relationships with account leads at Facebook, Instagram, TikTok, X and Snapchat
  • Work with internal teams and the WNBA to consistently provide updates on trends and best practices
  • Build and lead a high-performing team, providing guidance, mentorship, and professional development opportunities
  • Other duties as assigned

Required Experience & Skills

  • Bachelor's degree, preferably in Marketing, or equivalent experience
  • 7 years in digital media with experience leading social media strategy and driving implementation / execution; 1-2 years of people management experience
  • Proficiency in Microsoft Office Suite, Drupal and Photoshop, as well as in HTML and CSS coding
  • Expert knowledge of current and emerging social media platforms; ability to influence conversation based on knowledge and expertise
  • Deep understanding of the game of basketball and the team including game day events, statistics and other updates
  • Ability to build positive working relationships with clients and peers at all levels within the organization
  • Excellent written and verbal communication, service and resolution skills
  • Excellent problem solving, communication, and presentation skills
  • Ability to balance multiple projects at once in a fast-paced work environment
  • Time Commitment

  • Ability to maintain a flexible schedule as evenings and weekend work shifts may be required
  • Compensation

  • 128,000 - 136,000 Bonus
  • Comprehensive Medical, Dental and Vision benefits for employees and dependents
  • Employer 401K match
  • Vacation and generous paid time off plan for pregnancy and parental leaves
  • Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

    Golden State Valkyries is an equal opportunity employer.

    We will ensure that qualified applicants with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

    Want to learn more about who we are and what we value? Visit www.warriors.com / employment

    Salary : $128,000 - $136,000

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