What are the responsibilities and job description for the Marketing Director for Luxury Brands position at Hammitt?
About the Role:
We are seeking a seasoned marketing professional to join our team as a Senior Manager of Marketing and Events. Reporting to the Chief Marketing Officer, you will play a crucial role in amplifying our brand presence through strategic marketing initiatives, campaign management, and impactful events.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales
- Lead a team of internal and external marketing professionals, inclusive of contractors for events and social media activations
- Plan and manage high-profile events, including product launches, seasonal events, and VIP customer appreciation gatherings
- Collaborate with creative leads to curate compelling marketing campaign materials and brand assets
- Analyze marketing performance metrics and adjust strategies for optimal results
Requirements:
- 5 years of experience in marketing management and events, preferably in fashion or accessories
- Bachelor's degree in business, marketing, or related field preferred
- Proficient with marketing apps/tools, analytics platforms, Excel, PowerPoint, Canva, Keynote, Adobe, Word, NetSuite, and Shopify
- Proven track record of successful marketing campaigns and event execution
