What are the responsibilities and job description for the Senior Marketing Manager, Executive Field Marketing position at Handshake?
Everyone is welcome at Handshake. We know diverse teams build better products and we are committed to creating an inclusive culture built on a foundation of respect for all individuals. We strongly encourage candidates from non-traditional backgrounds, historically marginalized or underrepresented groups to apply.
Your impact
Handshake is hiring a Sr. Marketing Manager of Executive Field Marketing, reporting to the Sr. Director of Revenue Marketing. In this role you will develop and lead our program strategy focusing on executives and target accounts within our enterprise and customer sales segments. You'll build playbooks that create memorable, engaging experiences and programming that lead to new business revenue and expansion opportunities at the world's largest employers - like Amazon, Disney, Nike, Procter & Gamble, the US Intelligence Agency, and more.
You will have a keen sense of the engagement channels and tactics that will resonate for 1 : 1 and 1 : few ABM programs and our executive audiences. You will think with both a short-term mindset to ensure high standards for upcoming execution while also setting the vision for and designing the right long-term strategy. The ideal candidate will be a collaborative, results driven leader who can balance big-picture planning with tactical program management and has experience with field marketing, customer marketing, and integrated campaigns.
Your role
- In partnership with our Sales and customer-facing teams, develop and execute executive field marketing and 1 : 1 and 1 : few ABM programs within our enterprise segment that drive target account engagement and contribute to quarterly and annual pipeline goals.
- Own building a hosted and third party event roadmap to drive awareness, engagement and conversion with executives across our target accounts
Project manage content development for executive events, including agenda development, speaker recruitment, and program management.
Your experience
Compensation range
LI-AT2
For cash compensation, we set standard ranges for all U.S.-based roles based on function, level, and geographic location, benchmarked against similar stage growth companies. In order to be compliant with local legislation, as well as to provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. Final offer amounts are determined by multiple factors, including geographic location as well as candidate experience and expertise, and may vary from the amounts listed above.
About us
Handshake is the career platform for Gen Z. With a community of over 17 million students, alumni, employers, and career educators, Handshake's network is where career advice and discovery turn into first, second, and third jobs. Nearly 1 million companies use Handshake to build their future workforce-from Fortune 500 to federal agencies, school districts to startups, healthcare systems to small businesses. Handshake is built for where you're going, not where you've been.
When it comes to our workforce strategy, we've thought deeply about how work-life should look at Handshake. With our hybrid-work model, employees benefit from collaboration and shared team experiences three days per week in our vibrant offices, and enjoy the flexibility of remote work two days per week. Handshake is headquartered in San Francisco, with offices in New York, London, and Berlin.
What we offer
At Handshake, we'll give you the tools to feel healthy, happy and secure.
Benefits below apply to employees in full-time positions.
US-specific benefits, in addition to the first section)
UK-specific benefits, in addition to the first section)
Germany-specific benefits, in addition to the first section)
Looking for more? Explore our mission, values and comprehensive US benefits at joinhandshake.com / careers.
Handshake is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or reasonable accommodation, please let your recruiter know during initial communications.
Salary : $1,500 - $2,000
