Demo

Marketing Field Manager

Hansen Technologies
Bethlehem, PA Full Time
POSTED ON 1/29/2025
AVAILABLE BEFORE 2/27/2025
Job Description

About The Role

We are seeking a highly motivated and results-driven Regional Marketing Manager / Sr. Manager to lead our marketing efforts in North America for our Energy and Utilities vertical. This role will have responsibility of all aspects of marketing including integrated campaigns, product marketing, account-based marketing, and events. The successful candidate will play a critical role in driving customer engagement, reinforcing Hansen's market leadership, and expanding our business footprint across the region.

About You

  • You have 7-10 years of proven B2B marketing experience, with adequate knowledge of the Energy and Utilities industry.
  • You bring a Bachelor’s degree in business or related marketing field with a successful track record of creating and implementing integrated marketing campaigns from the ground up that achieve significant, measurable results.
  • Your strong program and project management skills with attention to detail assist in account-based marketing tactics that is aided by your strong knowledge of nurture campaigns.
  • You have excellent communication skills with the ability to influence and collaborate effectively across teams which allows you to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
  • You are a strategic thinker with creative problem-solving abilities that also has the ability to work independently and as part of a team.
  • You bring a proficiency in data analysis and reporting tools (e.g., Google Analytics) and are familiar with marketing tools such as ZoomInfo and SEMRush or related products.

Key Responsibilities

  • You will plan and implement ‘integrated marketing campaigns’ to drive awareness, engagement, and lead generation.
  • You collaborate closely with product managers, sales, and account management teams to develop customer-focused programs through campaigns, newsletters, content, social media, events, and more.
  • You will lead the identification and execution of regional industry events and Hansen customer events.
  • You provide and use market research and customer insights to develop compelling messaging and value propositions, including short-form content.
  • Your work will include helping to identify new growth opportunities and collaborate with the sales team to align marketing strategies with revenue goals, building a robust sales pipeline.
  • You will build and maintain relationships with industry stakeholders, partners, and influencers to amplify Hansen's brand presence.

Benefits And Perks

Join us for a rewarding career with competitive compensation, leave entitlements, health coverage, and financial security. Enjoy growth and recognition for your exceptional performance. Our team will unveil the intricacies of our benefits package during the selection process.

Company Overview

Hansen Technologies (ASX: HSN) is a global software and services provider, serving energy, water/utilities, and telecommunications industries. With 600 customers in 80 countries, we foster collaboration across 36 global offices. From 5G advancements to renewable energy transitions, we empower customers to overcome challenges, innovate, and drive new business models.

Contact Us

If you possess the desired skills and enthusiasm, please connect with us by “Apply Now” via the link or visit our career page.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Visit our website at hansencx.com for more information.

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Marketing Field Manager?

Sign up to receive alerts about other jobs on the Marketing Field Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$137,643 - $182,074
Income Estimation: 
$187,410 - $254,003
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$96,928 - $129,143
Income Estimation: 
$115,898 - $155,468
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Hansen Technologies

Hansen Technologies
Hired Organization Address Columbia, SC Full Time
Job Description About The Role Exciting opportunity for an experienced Associate Software Developer to join our CIS-B Te...
Hansen Technologies
Hired Organization Address Atlanta, GA Full Time
About The Role We are seeking a highly motivated and results-driven Regional Marketing Manager / Sr. Manager to lead our...

Not the job you're looking for? Here are some other Marketing Field Manager jobs in the Bethlehem, PA area that may be a better fit.

Field Representative

Mortgage Field Inspections, Schwenksville, PA

Mortgage Occupancy Field Inspector

GIS Field Services, Allentown, PA

AI Assistant is available now!

Feel free to start your new journey!