What are the responsibilities and job description for the Sales Development Representative position at Harris Battery Company, Inc.?
Job Title: Sales Development Representative (SDR)
Harris Battery Company is a leading distributor and innovator in the battery industry.
We offer comprehensive range of products to meet diverse customer needs, including Traction Pack for material handling equipment and Harris Solaris for residential lithium power.
Our offerings also include OEM and aftermarket solutions for RV and marine partners, as well as turnkey backup power solutions with in-house engineering for mission-critical applications.
Powdered by family values and a strong distribution network, we are committed to delivering reliable and customized energy solutions.
Key Responsibilities:
- Outreach Program Setup: Develop and implement a new SDR outreach program as an individual contributor, including strategies for lead generation and qualification.
- Target Account Identification: Use ZoomInfo or similar marketing and contact databases to identify and prioritize target accounts.
- Lead Generation: Generate new business opportunities through various channels, including cold calling, email campaigns, social media, and networking events.
- Qualifying Leads: Contact and qualify potential customers to understand their needs and determine their specific needs for our products or services.
- Appointment Setting: Schedule calls and meetings for the sales team with qualified leads.
- Pipeline Management: Track and manage leads through the sales pipeline using customer relationship management (CRM) software, ensuring timely follow-up and progress towards sales goals.
- Metrics Capture: Capture and analyze key outreach metrics to measure the effectiveness of the SDR program and make data-driven improvements.
- Collaboration: Work closely with the sales team to develop and implement strategies for reaching sales targets and expanding our customer base.
Requirements:
- Experience: 2-3 years of experience in sales or customer service, preferably in a B2B or tech industry.
- Skillset: Proficiency in CRM software, strong verbal and written communication skills, and the ability to build and maintain relationships with potential customers.
- Educational Background: Bachelor's degree in business, marketing, or a related field is preferred.
