Brand Strategist

Join the MAVEN Team at HAVEN Creative® as our Brand Strategist!

At HAVEN Creative®, we’re not just a communications consultancy; we’re a team of passionate innovators known as HAVEN Mavens. Being a Maven means embracing curiosity, fostering meaningful change, and delivering results with purpose and impact. We're on a mission to transform one million lives and establish ourselves as a global leader in creating thriving communities—both within organizations and beyond.

Our core values guide everything we do: Getting it Right, Being Brave, and Having Your Back. These principles shape our commitment to excellence, bold creativity, and unwavering support for our clients and team members.

As a Brand Strategist, you’ll play a pivotal role in fulfilling client needs through exceptional campaign strategy and execution. You’ll be a trusted partner to high-level clients, developing robust brand strategies that strengthen brand identity and fuel organizational growth.

If you’re ready to make a meaningful impact, thrive in a collaborative environment, and contribute to our ambitious vision, we’d love to have you on our team!

KEY COMPETENCIES:

• Strategic Thinking and Planning: Develop and execute comprehensive communication strategies that align with client goals and integrate multiple channels for maximum impact.

• Client Service Excellence: Lead strategy workshops and deliver high-quality client service by translating objectives into actionable communication strategies.

• Public Relations Expertise: Build strong media relationships, secure earned media coverage, and manage crisis communication to protect brand reputation.

• Communication and Interpersonal Skills: Engage confidently with stakeholders at all levels, effectively articulate ideas, and proactively address challenges with solutions.

• Team Management: Delegate to a team of content writers and strategists while ensuring productivity and quality in all deliverables.

KEY RESPONSIBILITIES:

Communications Strategy (80%)

• Deliver exceptional client service through strategy workshops and communications campaigns.

• Lead strategy workshop projects, from preparation, execution, and report creation.

• Create strategic plans for marketing campaigns, including concept creation, target audience, brand identity (if necessary), and effective marketing tactics.

• Define key messages for internal and external audiences, ensuring consistency across channels.

• Plan and execute integrated campaigns, combining PR, social media, content marketing, and advertising.

• Collaborate with clients to understand their objectives and tailor messaging to their target audience.

• Analyze communication campaign results to optimize strategies and demonstrate ROI.

Public Relations (20%)

• Collaborate with the Client Services Team to deliver earned media results through media relations and other opportunities

• Build and maintain strong relationships with media outlets, journalists, and influencers.

• Craft and distribute press releases, media kits, and thought leadership articles.

• Secure earned media placements to enhance brand visibility and credibility.

• Handle crisis communication planning and execution to manage brand reputation.

• Monitor and manage public perception across media channels.

• Ensure seamless integration of PR activities into comprehensive communication campaigns.

SKILLS QUALIFICATIONS

• 3 to 5 years of experience in marketing, communications, and brand strategy.

• Leadership, strong work ethic, ability to work independently and be productive without close supervision, self-motivated and team-oriented.

• Confident, knowledgeable and well-spoken with an ability to interact and present to clients at all levels, including executive and C Suite.

• Able to identify key players in organizations and possess the ability to convert business issues into solutions.

• Strong organizational skills with the ability to manage many projects at one time

• Sense of urgency and experience working with internal and external teams.

• Ability to manage and delegate to a team of part-time content writers and strategists.

• Proven ability to secure earned media placements and foster press relationships.

• Strong skills in developing and implementing communication plans.

• Experience in managing reputational risks and crafting crisis responses.

• Ability to write compelling press releases, messaging frameworks, and campaign materials.

• Skills to evaluate campaign performance and optimize future efforts.

• Previous customer service experience

• Excel, Word, Powerpoint, GSuite

• Hubspot experience is a plus

• Preferred college degree in Marketing, Advertising, Communications, Business

Benefits: PTO, 401K contribution, medical, dental, vision insurance, professional development reimbursements, work-from-anywhere flexibility

HAVEN is committed to a diverse and inclusive work environment. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of creating better communities for people to live and thrive.

Community branding isn’t just what we do; it’s our commitment to making a positive impact in the lives of the people and the communities we serve. We have a motto at HAVEN: to make mavens of our peers and partners. This motto means sharing knowledge, being considerate and providing customer-centric solutions. We believe our work, providing economic development opportunities for communities, building awareness for nonprofits and creating unstoppable team cultures, has a positive ripple effect. Each of these services aims to create better places for people to live, work and thrive – a healthy community.

We are the HAVEN Mavens.

Job Type: Full-time

Pay: $60,000.00 - $70,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person

Salary : $60,000 - $70,000