What are the responsibilities and job description for the Area Director of Sales position at HDG Hotels?
JOB TITLE: Director of Sales
Reports To: Regional Director of Sales
Prepared By: Adams Keegan
Summary: Lead sales and marketing efforts. Ensure all Sales Managers are determined and prepared to meet sales quotas and goals, create sales plans, analyze data, and work within a team in accordance to the HDG vision, mission and core values.
Core Responsibilities Include:
- Ensure we have a process in place to hire, train, and lead all sales managers
- Partner with and develop Regional and Area Sales managers
- Meet or exceed set goals: activity, productivity (revenue consumption) and booking goals
- Lead and initiate department training, including GM Binder, Sales and Revenue Summit, and Culture Con, which may include pubic speaking
- Lead the bonus program process, including, but not limited to format recommendation, information gathering, and approval ? Attend and actively participate in all Director Circle activities/meetings
- Initiate and follow up on all leads for the hotels in all market segments/territory through the brand, management company and other third-party resources
- Maintain and participate in an active sales solicitation program, to include a significant amount of daily schedule engaged in direct sales calls in the local market. May be required to travel to location, transport materials and make presentations on short notice
- Monitor production of all top accounts and evaluate trends within your market
- Regularly contact existing accounts based on the tracing frequencies of the trace system in the sales automation system ? Be familiar with all sales policies and selling techniques with an emphasis on maximizing Revenue per Available Room (RevPAR.)
- Have full working knowledge of sales automation system, including (but not limited to) generating reports, entering business, blocking space and building accounts
- Develop a full working knowledge of the operations of the hotel, including Food and Beverage, Guest Services and Housekeeping
- Conduct a professional, thorough site inspection of the hotel with clients, exhibiting key features and benefits of the hotel
- Approach all encounters with guests and team members in a friendly, service-oriented manner
VISION: To positively impact the people and world around us
MISSION: Brilliance in the basics of hospitality
CORE VALUES: Teamwork, Communication, Resourcefulness, Leadership, Innovation
- Participate as a team player with other key leaders and demonstrate hospitable behavior as a role model for all other team members
Requirements:
- Ability to understand and execute and support customer service standards and brand standards.
- Ability to work collaboratively with hotel service team in providing exceptional customer service
- Superior guest and account relations skills
- Excellent telephone communication skills
- Strong overall sales skills and an ability to effectively negotiate and close business
- Excellent written and verbal communication skills, including public speaking.
- Operational knowledge and/or appreciation of operational challenges
- Assertive at establishing new customer relationships
- Exhibits self–confidence, energy and enthusiasm
- Basic software knowledge (Microsoft Office, etc.)
- Valid driver’s license from the appropriate state
- Action Orientation to capitalize on opportunities to secure revenue and to resolve problems independently
- Drive for Results demonstrated in achievement of individual and property goals
- Time Management skills to utilize available time effectively and to attend to a broad range of activities
- Demonstrates Perseverance, pursuing objectives with energy, seldom giving up before finishing, especially in the face of resistance or setbacks, and focusing on priorities despite distractions
Job Type:
- Full-time
Education:
- High school (Required)