What are the responsibilities and job description for the Associate Manager, Marketing & Account Strategy position at Hearst Magazines?
Job Description
Why Hearst Magazines?
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, ELLE Decor, Women’s Health, Esquire, Men’s Health, Good Housekeeping, Harper’s BAZAAR, House Beautiful, Popular Mechanics, Oprah Daily and Veranda. We reach more than 150 million people every month in the United States alone.
But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your Impact
Hearst is seeking an Associate Manager of Marketing & Account Strategy within its Emerging Markets Group, with a focus on Finance, Government, and Organizations. This role will work with a cross-disciplinary team of Hearst salespeople, campaign strategists, content studio professionals, and others to build marketing programs that grow revenue and margins while delivering powerful results for our clients.
The Associate Manager will join a team of marketers who are responsible for the strategy and development of integrated marketing opportunities and programs, and building successful partnerships with salespeople, while also identifying prospects that can be approached proactively with compelling ideas that preempt the RFP process.
Responsibilities
What You'll Do:
Who You Are:
Hearst Magazines provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veterans status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Why Hearst Magazines?
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, ELLE Decor, Women’s Health, Esquire, Men’s Health, Good Housekeeping, Harper’s BAZAAR, House Beautiful, Popular Mechanics, Oprah Daily and Veranda. We reach more than 150 million people every month in the United States alone.
But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your Impact
Hearst is seeking an Associate Manager of Marketing & Account Strategy within its Emerging Markets Group, with a focus on Finance, Government, and Organizations. This role will work with a cross-disciplinary team of Hearst salespeople, campaign strategists, content studio professionals, and others to build marketing programs that grow revenue and margins while delivering powerful results for our clients.
The Associate Manager will join a team of marketers who are responsible for the strategy and development of integrated marketing opportunities and programs, and building successful partnerships with salespeople, while also identifying prospects that can be approached proactively with compelling ideas that preempt the RFP process.
Responsibilities
What You'll Do:
- Distill client RFPs into smart and strategic marketing proposals
- Use data, insights, and research to build compelling and informed opportunities
- Conceptualize and develop partner-specific, cross-platform marketing programs, such as custom content and native executions, experiential activations, and direct marketing digital campaigns
- Ensure that all work meets the standards of Hearst brands, and all aspects of written, design, and execution are of the highest quality
- Manage day-to-day requests from sales/staff/management
- Manage project budgets and timelines
Who You Are:
- Experience in both the strategic and executional aspects of proposal development
- Strong copywriting skills
- Resourceful; inclination to independently problem-solve before bringing questions to larger group
- Experience reading and understanding RFPs and media grids
- Comfortable working in a fast-changing environment and juggling multiple priorities, and ability to operate in a team culture
- Strong written and verbal communication skills, including ability to influence and present to senior executives
- Analytic and strategic thinking skills
- Positive, “can-do” attitude
- Understanding of/interest in Hearst editorial products and the Finance, Government, and Organizations industries are a plus
- Proficiency in Microsoft Office, Keynote, and Google Suite
- Minimum 2 years of related experience
Hearst Magazines provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veterans status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Salary : $66,000 - $69,000
