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Director, Subscription Forecasting & Planning

Hearst
New York, NY Full Time
POSTED ON 2/15/2025
AVAILABLE BEFORE 5/12/2025

Job Description

We are looking for a Director, Subscription Forecasting & Planning on the Consumer team who is data-driven, cross-functional, and detail-oriented, to help us understand and forecast the subscription business across the entire Hearst Magazines portfolio. This role will be responsible for budgeting, forecasting and long-range planning related to subscribers and subscriber KPIs, subscription revenue, and subscription COGS.

The ideal candidate will have great attention to detail, a strong analytical skillset, experience working with many partners of an organization, and a proven ability to communicate with cross-functional stakeholders.

Responsibilities

  • Understand the ins and outs of our subscription business from acquisition to retention and owning an overall subscription model across all Hearst Magazine Brands
  • Develop robust lifetime value (LTV) model to help inform acquisition strategy and constraints
  • Evolve pricing strategy including testing new prices and offers
  • Enhance monthly & quarterly internal and external reporting, including driving informative analyses to explain trends and identify risks & opportunities across the business
  • Model potential partnerships to drive both consumer value and incremental subscription opportunities
  • Manage one direct report and act as a culture champion for the Consumer team as well as broader organization

Qualifications

  • 8 years in FP&A, corporate finance, or investment banking; media or e-commerce experience a plus
  • Proven experience in SaaS-based technology companies and understanding of subscription business metrics such as lifetime value, customer acquisition costs, subscription cohorts, and retention curves is strongly preferred
  • Familiar with media metrics throughout the funnel from traffic to subscription conversion rates
  • Strategic thinker with strong relationship management, communication, and presentation skills
  • Excellent quantitative skills, particularly using Microsoft Excel
  • Proficient in Google Analytics, Looker, or other business intelligence / reporting tools
  • Experience managing and leading a team
  • Ability to take initiative and be a self-starter
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