What are the responsibilities and job description for the CRM Coordinator position at Heavy Equipment Management Company Llc?
We are seeking a detail-oriented and proactive CRM Coordinator to join our team and help us enhance our customer relationship management efforts. The CRM Coordinator will be responsible for managing and optimizing our customer relationship management (CRM) system. This role involves working closely with sales and marketing teams to ensure that our CRM system is effectively capturing, tracking, and leveraging customer data to drive business growth. The ideal candidate will have strong analytical skills, excellent communication abilities, and a passion for improving customer experiences.
Why Join us?
- Highly competitive compensation.
- Healthcare, PTO, paid holidays and more.
- Employee discounts for personal auto purchases.
- Potential for significant career growth in a growing business.
What You'll do:
- Maintain and update the CRM system to ensure data accuracy and integrity.
- The CRM Coordinator will be the owner of the customer list, overseeing any data change requests and acting as the gate keeper for customer information in CRM system.
- Develop and implement processes for data entry, data cleaning, and data enrichment.
- Customize the CRM system to meet the specific needs of the sales and marketing teams.
- Develop and maintain customer segmentation strategies to support targeted marketing campaigns.
- Work with the marketing team to design and execute personalized marketing campaigns based on customer data.
- Continuously evaluate and improve CRM processes to enhance efficiency and effectiveness.
- Collaborate with cross-functional teams to identify and implement CRM system enhancements.
- Work with sales team to ensure a seamless and positive customer experience.
What You'll need:
- Bachelors degree in business administration, Marketing, Information Technology, or a related field.
- 2 years of experience in CRM management or a related role.
- Proficiency in CRM software (e.g., Salesforce, CRM series, CDK) and Microsoft Office Suite.
- Strong analytical skills and the ability to interpret data.
- Excellent communication and interpersonal skills.
- Detail-oriented with strong organizational and multitasking abilities.
- Ability to work independently and as part of a team.
- Knowledge of the heavy machinery industry is a plus.