What are the responsibilities and job description for the Senior Brand Manager - Marketing, Oscar Mayer Cold Cuts position at Heinz?
About UsThe Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries.We fuel deliciousness around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Jell-O, Capri Sun, Ore-Ida, Kool-Aid, Primal Kitchen, and Classico, among others.No matter the brand, we’re united under one vision : To sustainably grow by delighting more consumers globally. Bringing this vision to life are global teams of 39,000 food lovers, creative problem solvers, and dynamic leaders worldwide.Position SummaryAs a Senior Brand Manager, you will be at the center for some of the biggest decisions we make. The
Senior Brand Manager – Marketing, Oscar Mayer Cold Cuts
will be responsible for : Delivering an annual and long-term brand strategy and financial operating plan specifically for Oscar Mayer Cold Cuts – informed by a deep understanding of the consumer, customer and category dynamics.Coaching and developing 2 direct reports.This position is best suited for someone who is entrepreneurial, comfortable with ambiguity, has a strong bias for action, and excellent communication skills.Key Components of the RoleBring growth mindset to the development and delivery of both annual and long-term brand strategy and financial operating plan.Leverage consumption & business analytics (equity, share, volume, etc) to inform action plans that drive key business targets including share and margin enhancement.Lead cross-functional team that includes finance, sales, R&D, operations, shopper marketing / communications, and consumer insights.Oversee tactical execution of budget, demand forecasting, sales / category stories, and various commercialization efforts for portfolio.Manage senior leader discussions with platform general manager and business unit President.Coach, develop and motivate team of 2 direct reports.Qualifications5 years’ experience in marketing for an established or startup CPG company.Bachelor’s degree in Marketing, Business or related field required, MBA preferred.Operates with a sense of urgency.Strategic leadership and drive for results.Advanced interpersonal and communication skills.Experience in cross-functional team management.Ability to handle simultaneous projects and deliver on timelines.Location(s) : Chicago / Aon CenterKraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type.
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