Brand Marketing Senior Manager - Remote | WFH

Job Overview

We are seeking an accomplished Senior Manager of Brand Marketing to join our dynamic team in a remote capacity. This pivotal role will be essential in fortifying our brand identity and enhancing our market presence among customers, partners, employees, and service providers. Reporting directly to the Head of Brand Marketing, you will spearhead strategic marketing initiatives, oversee brand reputation management, and implement key efforts to increase visibility and engagement.

Key Responsibilities

• Develop and implement brand strategies that resonate with diverse audiences, including customers, partners, and employees.
• Ensure uniform brand messaging and positioning across all marketing channels.
• Enhance the customer experience by integrating branding into crucial touchpoints, such as enrollment and claims processing.
• Collaborate with various internal teams and external partners to safeguard brand consistency and execute impactful marketing campaigns.
• Manage the brand's reputation on review platforms, seeking to elevate ratings and customer sentiments.
• Lead media outreach and thought leadership initiatives to boost brand visibility and recognition.
• Partner with creative agencies to produce persuasive brand assets that align with strategic goals.
• Oversee the brand marketing budget to ensure return on investment for brand initiatives.
  
  

Required Skills

• Extensive experience in brand marketing, particularly within B2B2C or subscription frameworks.
• Strong understanding of brand management, customer segmentation, and data-driven marketing strategies.
• Proven track record of collaborating with PR and creative agencies to amplify brand awareness.
• Exceptional analytical, communication, and project management skills, demonstrating a results-oriented mindset.
  
  

Qualifications

• A minimum of 6 years of experience in brand marketing, with a preference for backgrounds in membership, insurance, or home services marketing.
• Bachelor's degree or equivalent professional experience is required.
  
  

Career Growth Opportunities

Our organization is committed to your professional development, offering a comprehensive education assistance program aimed at fostering continuous learning and career advancement.

Company Culture And Values

We pride ourselves on being a people-first and customer-centric organization. Our culture is rooted in inclusivity and support, ensuring that all employees, customers, and partners feel valued and respected. We advocate for diversity and strive to create an environment where everyone can thrive.

Networking and Professional Opportunities

This role provides ample opportunities for networking and collaboration within the industry, allowing you to connect with like-minded professionals and enhance your career path through shared initiatives.

Compensation And Benefits

• Competitive base salary ranging from \(115,000 to \)165,000 per year, commensurate with experience and qualifications.
• Annual performance-based bonuses and potential sales incentives.
• Comprehensive health benefits, including medical, dental, and vision coverage.
• 401(k) plan with a 4% company match and an additional contribution to retirement savings.
• Generous paid time off policy to support work-life balance.
• Flexible spending account options for healthcare and dependent care.
• Extensive employee wellness resources, including legal and financial support programs.
• An engaging corporate culture featuring monthly town halls and employee recognition initiatives.
  
  

Ready to Make an Impact?

If you are driven by a passion for branding and marketing and aspire to make a significant impact within a forward-thinking team, we invite you to apply today. Join us in our mission to simplify homeownership and empower homeowners across the nation.

Employment Type: Full-Time