What are the responsibilities and job description for the Marketing Strategist position at Heritage Tile, LLC?
About Heritage Tile, LLC
We are a world leader in specialty tile solutions, delivering exceptional outcomes in demanding projects.
Our team is dedicated to creating beautiful spaces and restoring historical places all around the world.
As Product Marketing Specialist, you will be responsible for advancing our brand portfolio strategy and managing the product development roadmap.
You will work closely with our channel sales management team to achieve our growth and performance objectives.
Key responsibilities include social media marketing, SEO-optimization, digital content creation, e-commerce storefront design, email marketing, webinars, web analytics, direct marketing campaigns, CRM/lead management, content management, and market segmentation.
To succeed in this role, you should have a Bachelor's degree in Product and Brand Marketing, Digital Media, Strategic Communications or related field, and 3 years of experience.
Proven proficiency with web analytics, content creation, e-commerce, and CRM systems is essential.
Demonstrated experience with maintaining momentum in leading marketing campaigns and their execution is also required.