What are the responsibilities and job description for the Salesforce Marketing Cloud/Data Cloud Administrator position at Herzing Brand?
To participate in a remote work arrangement, employees must reside in the United States. No remote work arrangement will be considered for working from outside the United States.
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The Salesforce Marketing Cloud/Data Cloud Administrator will manage and oversee the administrative operations of Herzing University's Salesforce Marketing Cloud and Data Cloud ecosystems.
Education/Experience Requirements:
- Bachelor’s Degree or equivalent work experience required.
- 2 years of experience working on the Marketing Cloud platform required.
- Expertise in Marketing Cloud as an administrator, architect, or advanced developer with working knowledge of connectors, data extensions, and API integrations with external systems.
- Strong analytical mindset with experience leveraging data to drive business outcomes.
- Experience with ETL or middleware tools.
- Prior experience working in Data Cloud administrator or architect roles preferred.
- Marketing Cloud and/or Data Cloud Certifications preferred.
Responsibilities:
- Ensure that the Marketing technology strategy and immplementaion is aligned with the overall IT strategy.
- Collaborate with IT to design, oversee and/or configure technical architecture of systems utilizing the Marketing Cloud and Data Cloud platforms.
- Build and/or run analytics reports and dashboards to provide visibility into marketing campaign/email results and measure effectiveness.
- Create Data Cloud and Marketing Cloud segments and automations.
- Collaborate with external teams incuding IT stakeholders on integrations, security, and data governance.
- Provide Salesforce Marketing Cloud and Data Cloud solutions to meet business needs including design, configuration, and testing activities.
- Assist in Salesforce Marketing Cloud and Data Cloud in the following areas:
- Database Management/Cleanup and Analytics: Ensure data integrity, security, visibility, and compliance related to management and cleanliness of Data Cloud and Marketing Cloud data.
- Writing, running, and maintaining SQL queries and automations: Develop SQL queries and automationsto maintain Data Cloud and Marketing Cloud system stability and data accuracy.
- Creating and running ongoing analytics reports: Systematically create and/or run Marketing Cloud and/or Data Cloud analytics reports related to marketing automations.
Herzing University is committed to providing a diverse environment and is dedicated to fostering a culture and atmosphere of mutual respect. It provides an inclusive and collegial community where individuals are valued, heard and empowered to contribute to the effectiveness of the institution.
PHYSICAL REQUIREMENTS:
- Must be able to remain in a stationary position most of the time.
- Must be able to occasionally move around the work location.
- Constantly operates office and/or teach equipment which may include computers, copiers, fax machines, audio/visuals.
- Frequently uses voice and hearing to communicate with students, staff or colleagues face-to-face or over the telephone.
- Visually or otherwise identify, observe and assess.
- Occasionally move, carry, or lift 10 pounds.
- Must be willing to occasionally travel to Milwaukee, WI – Herzing University Home Office
It is the university’s practice to recruit and hire without discrimination because of skin color, gender, religion, LGBTQi2 status, disability status, age, national origin, veteran status, or any other status protected by law. https://www.herzing.edu/about/diversity
Herzing University prohibits sex-based discrimination in any education program or activity that it operates. Individuals may report concerns or questions to the Title IX Coordinator. The notice of nondiscrimination is located at https://www.herzing.edu/title-ix.
