What are the responsibilities and job description for the Sales Operation Manager position at HICC Pet?
Job Summary
As the Sales Operation Manager, you will be responsible for developing and executing sales and marketing strategies to drive results, increase revenue, and enhance the overall online shopping experience for our customers. You will collaborate closely with cross-functional teams to optimize product assortment, implement effective marketing campaigns, and drive customer engagement. This role requires a strategic thinker with strong analytical skills, a deep understanding of e-commerce best practices, and hands-on experience driving results in a fast-paced environment.
Major Responsibilities / Activities
- Sales Strategy Development : Develop and implement strategic sales initiatives to drive revenue growth and achieve sales targets on Walmart.com and Chewy.com
- Marketing Campaigns : Plan, execute, and optimize marketing campaigns to increase brand visibility, drive traffic, and generate sales on various e-commerce platforms.
- Product Merchandising : Optimize product assortment, pricing, and placement to maximize sales performance and enhance the customer shopping experience.
- Customer Acquisition and Retention : Develop and execute strategies to acquire new customers, increase customer engagement, and drive repeat purchases through targeted marketing initiatives and promotional campaigns.
- Data Analysis and Insights : Utilize data analytics and market research to gain insights into customer behavior, market trends, and competitive landscape, and leverage findings to optimize sales and marketing strategies.
- Cross-Functional Collaboration : Work closely with cross-functional teams, including product management, analytics, operations, and finance, to ensure alignment and drive execution of key initiatives to achieve business objectives.
- Vendor and Partner Relationships : Manage relationships with external vendors and partners to negotiate terms, secure promotional opportunities, and drive mutual business growth on Walmart.com and Chewy.com
- Performance Monitoring and Reporting : Monitor key performance metrics, track sales performance, analyze campaign effectiveness, and provide regular performance reports and insights to leadership.
Qualifications