What are the responsibilities and job description for the Google Ads Specialist position at HIFIVE?
🚨 We’re Hiring: Google Ads Lead Generation Specialist 🚨
HIFIVE is looking for a Google Ads expert who knows how to turn clicks into high-quality leads for residential contractors and home service businesses. If you have a proven track record of running high-ROI paid ad campaigns and a deep understanding of lead generation, we want you on our team!
🔹 Who We Are:
HIFIVE is a results-driven creative agency specializing in PPC, video production, web development, and content marketing. Our PPC team is hyper-focused on driving results for home service businesses, and our creative team can develop high impact creative assets in-house. We create strategies that rank, convert, and grow businesses. Visit our website to learn more: www.hifive.agency
🔹 How To Apply:
We are looking for Orlando-based Paid Ad experts to send resumes with at least two references and three case studies that show a minimum of 120 days of analytics for Google Ads search campaign in the Home Service industry. KPIs that would be of interest include: Impressions, Clicks, CTR, CPC, Conversions (delineate between calls & emails), Conversion Rate, Cost Per Conversion, Spend
🔹 What You’ll Do:
✅ Plan, build, launch, and optimize Google Ads campaigns that drive leads
✅ Build keyword lists, write adcopy, connect LPs for campaigns
✅ Manage budgets and maximize ROI for contractors & home service clients
✅ Track performance, analyze data, and implement A/B testing
✅ Collaborate with our SEO & content team for full-funnel marketing strategies
✅ Report to clients with monthly analytics reports
🔹 What We’re Looking For:
✔️ 5 years of experience in Google Ads & lead generation, specific to home services
✔️ Expertise in PPC strategy, audience targeting, and conversion tracking
✔️ Strong analytical skills to optimize campaigns effectively
✔️ Experience working with home service brands (plumbing, roofing, HVAC, etc.) is required!
✔️ Experience managing alternative paid ad platforms (Meta, Bing, Nextdoor, etc.) is a huge plus
🔹 Success In This Role:
✅ Maintaining ad account conversion rates of 10% or higher
✅ Clearly communicating and achieving cost efficiencies to/for clients
✅ Improving CTR, CVR, and CPC metrics MoM
✅ Collaborating within the HIFIVE team and building relationships
✅ Enjoying your work and professional W's
🔹 Why HIFIVE?
🔥 Work with a fun-loving, client-centered agency that values people
🔥 In-person position with remote-friendly environment
🔥 Join a team that actually understands digital marketing & conversion
🚀 Let's take Lead Generation to the next level? Apply now!
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