Demo

Commercial Lines Marketing Specialist

Higginbotham
Franklin, TN Full Time
POSTED ON 1/7/2025
AVAILABLE BEFORE 3/6/2025

Lipscomb & Pitts Insurance, a Higginbotham Partner, has an immediate opening for a Commercial Lines Marketing Specialist in our Franklin, TN office.

The Commercial Lines Marketing Specialist will be responsible to work with insurance company underwriters to secure competitive quotes and coverages on new or renewal business for presentation by the Producers as assigned by the Marketing Manager and to obtain online rating options, as requested, in an accurate and timely manner.

Some of the daily tasks include:

  • Maintain a thorough knowledge of property and casualty insurance coverages.
  • Obtain knowledge of any new insurance coverage options and determine how those apply to various client/prospect industries.
  • Thoroughly review insurance policies (including forms and exclusions), applications and other prospect information (brochures, websites) to have a complete understanding of the risk being marketed.
  • Discuss accounts, potential markets, coverages needed and pricing with Producers and/or the Marketing Manager to determine how to proceed.
  • Utilize professional communication written and verbal skills and keep all pertinent parties informed of the status of the marketing process, including Producers, Account Managers, insurance company marketing representatives and the Marketing Manager.
  • Meet all deadlines requested or inform appropriate parties of the inability to meet deadlines requested in a timely manner. Propose alternate due dates, when needed.  If no “due date” is established by the Producer on the front-end, confirm to the Producer when the task will be completed and ask the Producer to respond if the proposed completion date is not acceptable. 
  • Ensure all policy / client information and documentation is added to agency management system throughout the marketing process. This includes, but is not limited to, emails and all other documents used in the quoting process.
  • Prepare complete and thorough submissions, including loss summaries, coverage analyses, drivers’ lists, schedules, etc. to obtain accurate quotes. Utilize the Submission Snapshot when sending the submission to underwriters.
  • Submit accounts to insurance companies and work with Producers to negotiate the pricing and coverages throughout the marketing process; also, review underwriting questions and other subjectivities with Producers and prospects / clients. Ensure these items are addressed on the Proposal.
  • Complete the Marketing Summary, which includes compiling and comparing quotes from various markets.
    • Summarize on New Business Premium Marketing Summary
    • Review Rating Worksheets
    • Clarify with each market that quotes provided are per the applications.
    • Review quotes and commissions with Producers.
  • Prepare accurate and thorough proposals and discuss with Producers any recommendations or options that should be offered. Review all proposals for accuracy before being presented.  Document all pertinent information in the proposal.
  • When online rating is an option, complete online rating process to obtain quotes, ensuring all information is available to obtain an accurate quote. Work with Producers to obtain missing information that cannot be easily obtained independently.  If any assumptions are made during the quoting process, inform the Producer, and ask the producer to confirm those assumptions. Supervise application of all schedule credit within agency authority and advise Producers, Account Managers and Marketing Manager of specifics of products offered.

  • If an account is written, ensure any changes to the original proposal are updated in the agency management system and communicated to the insurance carrier. Confirm order to bind all policies with the appropriate insurance carriers indicating the following information in the ‘order to bind’:  final pricing, commission, and any coverage changes after the original quote.  Document everything in the agency management system.

  • Handoff bound accounts to Account Managers in an organized and timely manner.

    • Complete Coverage Checklist, which will be used by the Account Manager to complete the Exclusion Paragraph.

    • Complete New Business Bind Summary Form

      • Include payment plan, whether it’s agency or direct bill, how payment will be handled – ACH, premium financed, etc.

      • Account Manager will invoice premiums due, send Exclusion Paragraph, Issue Auto ID Cards and Certificates of Insurance.

  • Update insurance company underwriters of the status/outcome of all submissions, whether coverage is bound or not.
  • Assist Marketing Manager in keeping agency intranet updated with all pertinent marketing information.
  • Assist Marketing Manager or other team members, as directed.
  • Handle mid-term Broker of Record transactions by entering information into the agency management system and immediately transferring the account to the Account Manager to service going forward. If the BOR is occurring on the policy expiration date, and the producer plans to market the account, handle as ‘new business’.
  • Assist commercial lines teams with renewal marketing, as time allows and as directed by the Marketing Manager.
  • Rate Worker’s Compensation for all states. Locate discounts, expense constants and Experience Modifications in the state rate pages.
  • Know and understand specific property rates, RCP codes, etc.
  • Be proficient in the use of Microsoft Word and Excel.
  • Train other employees in rating at management’s request.
  • Maintain updated Marketing Log by including all accounts marketing / quoted.
  • Perform special projects at management’s request.
  • Follow all systems and procedures set up by the agency.
  • Maintain a predictable and reliable work schedule.

Location:

  • Franklin, TN
  • Would consider a hybrid work schedule for qualified candidates 

Experience:

  • 5 years of Commercial Property & Casualty Insurance experience required

Systems:

  • Proficient with Microsoft Excel, Word, PowerPoint, and Outlook
  • Applied Epic experience preferred, but knowledge of similar Account Management System (AMS) is acceptable

Licensing and Credentials: 

  • Active General Lines or Property & Casualty License required
  • Professional Insurance Designations - CIC, CPCU, etc. preferred

Physical Requirements:

  • Ability to lift 25 pounds
  • Repeated use of sight to read documents and computer screens
  • Repeated use of hearing and speech to communicate on telephone and in person
  • Repetitive hand movements, such as keyboarding, writing, 10-key
  • Walking, bending, sitting, reaching and stretching in all directions

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