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Sales and Marketing Director

High Plains Crossing
Greeley, CO Full Time
POSTED ON 2/19/2025
AVAILABLE BEFORE 5/17/2025

Job Description

Job Description

Description :

High Plains Crossing, Greeley's premier Memory Care assisted living community, is looking for a dynamic and impactful Sales and Marketing Director to join our team. The Sales and Marketing Director develops and executes a sales and marketing plan that will achieve the community’s occupancy goals. They are responsible for developing and managing relationships with prospective residents, families, and referral sources. We are looking for someone who is highly motivated, results driven, and can create a welcoming and homelike atmosphere for prospective residents.

Ascent Living’s culture is centered on elevating senior living by creating a better life for our residents, their families and the team members who support them. We provide our teams with the resources to be successful and the opportunity to grow. Ascent Living cultivates an environment based on instilling trust, confidence and comfort. High Plains Crossing is an affiliate of Ascent Living Communities, Colorado’s premier boutique senior living company, and we are seeking applicants looking to build their career with us.

Benefits :

  • 4 weeks of paid time off a year
  • Medical insurance including vision and dental
  • 100% employer paid life and long-term disability insurance
  • Accident and short-term disability insurance
  • 401(k) with employer match
  • Sunny Day emergency savings account with employer match

Duties and Responsibilities :

  • Improve upon the occupancy level of the community in accordance with the marketing and business plans
  • Close sales by assisting prospective residents, their families and / or advisors in the decision-making process by understanding their needs and showing them how the community can meet and exceed their expectations
  • Supervise the activities of the sales team
  • Respond promptly to all inquiries from referral sources, perspective residents and families
  • Develop and maintain relationships with and generate leads through residents, families, and professional referral sources
  • Provide information and conduct presentations about services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups
  • Plan, coordinate, and implement monthly prospect and / or referral source activities and events as specified by the community marketing plan
  • Research and provide recommendations for content delivery of brochures, flyers, press releases and other forms of media that promote the community's services
  • Qualifications :

  • Minimum 5 years sales experience, preferably in the retirement industry, with a proven track record of generating and closing a high percentage of qualified leads is required
  • Bachelor’s degree in Marketing, Business, or a related field is preferred
  • Ability to observe, listen, and communicate effectively
  • Proficient with computer skills, and ability to learn new software platforms
  • Ability to deal tactfully with associates, residents, family members, visitors, government agencies / employees and the public
  • Valid Driver’s license required
  • Due to the nature of the work performed by Ascent Living Communities, and that this position works with a vulnerable population, we do require a criminal background check be completed
  • Pay :

    62,000 - $67,000 annual salary based on experience, plus commission

    Requirements :

    Salary : $62,000 - $67,000

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    Job openings at High Plains Crossing

    High Plains Crossing
    Hired Organization Address Greeley, CO Full Time
    Job Description Job Description Description : High Plains Crossing, Greeley’s premier memory care senior living communit...

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