Earned Media Director

Hill & Knowlton is a strategic and creative partner to drive breakthrough opportunities for growth and value creation, advance corporate strategy, and build reputation capital and resiliency. We're a proven partner for business and brand transformation. A full-service global firm, we provide strategic communication, marketing and corporate affairs solutions distinguished by intelligence and creativity. Hill & Knowlton is part of the Burson Group and WPP (NYSE : WPP), the creative transformation company.

Director, Earned Media

We are looking for a

Director

to help lead our work with some of Canada's leading technology, financial and professional services brands. As part of the H&K Toronto team, you will be responsible for the leadership of key accounts, with a particular focus on earned media strategy and campaigns.

The ideal candidate will have proven strategic communications experience, strong media relationships, the ability to manage large projects and experience providing counsel to clients, particularly on the Canadian media landscape.

Here's what you'd be doingServe as the day-to-day client lead of several high-profile accountsAct as a strategic client counselor, demonstrating in-depth knowledge of the Canadian media landscape, and how that impacts their businessManage numerous projects, with a particular focus on earned media campaignsMaintain top-tier media relationships across broadcast, print, online and new media formats (e.g., podcasts), with a strong POV on how to earn media coverageServe as a mentor and coach for junior team members, with a particular focus on building media relations skills across the teamAnticipate client needs and issues, troubleshoot problems as an active listener and fearless counselorHave a positive and team-oriented attitude, and a genuine interest in continuing to learn and build a passionate, motivated and engaged teamManage account financials and contribute to driving growth and account profitabilityEffectively articulate ideas to clients, colleagues and others using your strong communication and presentation skills

What you'll need to get hereA minimum of 8 years of experience with a focus on corporate communications, media relations and / or journalismDeep knowledge of the Canadian media landscape and established relationships with journalistsA nuanced and sophisticated understanding of what media wants in a storyAn excellent track record providing strategic counsel to clients and leading the development of media relations campaignsAn ability to work independently and proactively drive work forwardExperience providing counsel to clients and senior executivesAn affinity for mentoring staff and leading local and national teams towards a common objectiveAn entrepreneurial spirit with an ability to identify new business opportunitiesExperience working with and interest in technology, financial and professional services companies would be an assetExperience in a PR agency would also be an asset

What else is in it for you?The opportunity to develop your career within a full-service and internationally networked communications consultancy with all the opportunities and wider benefits you would expectWork on, shape and deliver campaigns for some of the world's biggest companies and most exciting brandsAccess to a global network of specialist communicators working with leading brands and clientsIndustry competitive compensation and benefitsFull health benefits package-including paid time off, schedule flexibility, wellness reimbursement, and moreThe opportunity to develop as a leader, both mentoring junior employees, and learning from some of the best in the industryA passionate, smart, fun, and creative cultureA hybrid work environment including a beautiful new office at the Waterfront Innovation Centre, home of the WPP campus

LI-YA1

Hill & Knowlton is more than an agency. It's a collection of thousands of brilliant, collaborative and driven employees - all united around a single vision of transforming our clients, our company and the world.

Across 70 offices in 30 countries our people are the heartbeat of our business. Bridging countless cultures, backgrounds and lived experiences, we are drawn together by a common drive and a collaborative spirit - called to our craft each day by the desire to deliver the best work.

And at H&K, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.

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