Demo

Senior Consultant, Earned Media

Hill & Knowlton
Toronto, OH Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/10/2025

Hill & Knowlton is a strategic and creative partner to drive breakthrough opportunities for growth and value creation, advance corporate strategy, and build reputation capital and resiliency. We're a proven partner for business and brand transformation. A full-service global firm, we provide strategic communication, marketing and corporate affairs solutions distinguished by intelligence and creativity. Hill & Knowlton is part of the Burson Group and WPP (NYSE : WPP), the creative transformation company.

We are looking for a Senior Consultant to lead earned media campaigns with some of Canada's leading technology, financial and professional services brands. As part of the H&K Toronto team, you will work with passionate, engaged colleagues from across the country to lead communications campaigns that deliver results for our clients.

The ideal candidate will have a successful track record in earned media, a deep understanding of the Canadian media landscape, connections with journalists and experience in managing projects and working directly with clients.

Here's what you'd be doing

  • Maintain top-tier media relationships across broadcast, print, online and new media formats (e.g., podcasts), with a strong POV on how to earn media coverage
  • Manage earned media campaigns for several clients, delivering high quality work on time and on budgets
  • Advise clients on media strategy development across traditional, online and other platforms
  • Serve as a mentor and coach for junior team members to help build media relations skills, foster a positive culture and delegate successfully
  • Manage account financials and contribute to driving growth and account profitability
  • Effectively articulate ideas to clients, colleagues and others using your strong communication and presentation skills

What you'll need to get here

  • Background (approximately 6 years) working in journalism and / or PR agency environments in roles focused on media relations
  • Deep knowledge of the Canadian media landscape and established relationships with journalists
  • A nuanced and sophisticated understanding of what media wants in a story
  • Passion for storytelling and crafting narratives
  • Driven to meet and exceed earned media KPIs
  • Strong writing and editing ability
  • Excellent attention to detail and proven track record working to deadlines
  • Ability to build relationships with clients and colleagues and work collaboratively
  • Strong day-to-day client relationship skills
  • What else is in it for you?

  • The opportunity to develop your career within a full-service and internationally networked communications consultancy with all the opportunities and wider benefits you would expect
  • Work on, shape and deliver campaigns for some of the world's biggest companies and most exciting brands
  • Access to a global network of specialist communicators working with leading brands and clients
  • Industry competitive compensation and benefits
  • Full health benefits package-including paid time off, schedule flexibility, wellness reimbursement, and more
  • Strong leadership with a focus on entrepreneurial thinking, mentoring, learning and development to help you grow, expand your skills, and become your professional best
  • A passionate, smart, fun, and creative culture
  • A hybrid work environment including a beautiful new office at the Waterfront Innovation Centre, home of the WPP campus
  • LI-YA1

    Hill & Knowlton is more than an agency. It's a collection of thousands of brilliant, collaborative and driven employees - all united around a single vision of transforming our clients, our company and the world.

    Across 70 offices in 30 countries our people are the heartbeat of our business. Bridging countless cultures, backgrounds and lived experiences, we are drawn together by a common drive and a collaborative spirit - called to our craft each day by the desire to deliver the best work.

    And at H&K, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.

    When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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