What are the responsibilities and job description for the Partner Marketing Manager, Technology Alliance Partners position at HireTalent?
Job Title : Partner Marketing Manager, Technology Alliance Partners
Job Location : Santa Clara, CA
Job Duration : 12 months contract on W2
Job Summary :
The Alliance Marketing Manager, Technology Alliance Partners (TAP) will plan, develop, and execute integrated marketing campaigns with our go-to-market technology partners, focusing on North America execution.
The ideal candidate has proven experience developing strong working relationships with partners and is comfortable overseeing all aspects of integrated marketing : campaign / event strategy, content strategy, creative direction, and budget management.
Job Responsibilities :
In this role, you will create and execute unique, integrated, results-driven marketing campaigns across the industry and the marketplace to create visibility and strength for our TAP relationships.
You will have the opportunity to influence and shape all aspects of marketing including event strategy, content development, core messaging and positioning, creative direction, marketing plans, sales enablement, and budgeting.
You will build and maintain relationships with internal and external Alliances and teams internally to influence the adoption of marketing best practices.
This individual will drive alliance marketing programs, build internal and external awareness of technology solutions, and plan and execute marketing events.
The position requires experience in leading the marketing strategy and executing programs with strong project management skills.
Must be comfortable working in a self-directed environment and independently execute many marketing deliverables including value propositions, solution briefs, global marketing plans, and multi-city events.
Job Requirements :
4-7 years of enterprise marketing experience including partner marketing
Demonstrable experience and expertise working with independent software vendors (ISVs), and CSPs, e.g. AWS, GCP, or Systems Integrators (SIs).
Good communication (written and verbal), reporting, and presentation skills.
Ability to work in a highly cross-functional environment to drive outcome-based plans, programs, and execution. Experience working with Field Marketing organizations.
Understanding of a broad range of marketing activities, disciplines, and tactics, including field marketing, ABM, digital marketing, webinars, and third-party industry events.
Demonstrated pipeline impact of partnerships and programs.
Highly motivated, self-starter who can build and launch programs and communications within budget and effectively manage multiple timelines.
Ability to travel.
Must be a U.S. citizen, working with our client, or a green card holder.