Demo

Sr. Product Strategist - Orange Apron Media

Home Depot Management Company, LLC
Atlanta, GA Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/13/2025

Position Purpose :

Retail Media Sr. Product Strategist will support our advertising business for The Home Depot. This position has day-to-day responsibility to facilitate ad inventory on The Home Depot advertising properties, such as homedepot.com, through ad serving technologies and cross-functional partnerships. This is a unique opportunity to join a small, highly visible team that's reshaping digital advertising in the world's largest home improvement retailer.

Key Responsibilities :

  • 10% Performance Monitoring - Monitor ongoing media performance
  • 15% Placements and Follow up - Implement on-site ad placements, tagging, tracking, sponsored listings, private ad marketplaces, audience syndication and other key tasks / metrics as requested
  • 25% Product Strategy - Execute the internal advertising business product strategy. Provides day-to day-technical oversight and execution for the program
  • 40% Timeline Management - Work with internal and external cross-functional teams to implement new products; Ensure products are implemented on-time and with quality
  • 10% Vendor Management - Select and manage external vendors as needed to support the practice

Direct Manager / Direct Reports :

  • This position reports to Manager / Sr Manager Retail Media
  • This position has 0 Direct Reports
  • Travel Requirements :

  • Typically requires overnight travel less than 10% of the time.
  • Physical Requirements :

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
  • Working Conditions :

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
  • Minimum Qualifications :

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.
  • Preferred Qualifications :

  • Excellent written and verbal communication skills
  • Agency or brand marketing experience
  • Previous experience with retail websites, ecommerce and analytics
  • Marketing / ad tech experience is highly desirable
  • Product management or marketing experience is highly desirable
  • Highly collaborative team player who is focused, self-motivated, detail-oriented, and able to adapt to changing priorities and tight timelines
  • Ability to work with other team members in either a support or leadership role
  • Influential; practiced in negotiating with others in ways that result in win-win outcomes
  • Familiarity with analytics, advertising data / tech
  • Strong business planning and problem-solving skills
  • Must be adept in Excel and Power Point
  • Manage multiple projects at the same time
  • Minimum Education :

  • The knowledge, skills and abilities typically acquired through the completion of a high school diploma and / or GED.
  • Preferred Education :

  • No additional education
  • Minimum Years of Work Experience :

    Preferred Years of Work Experience :

  • No additional years of experience
  • Minimum Leadership Experience :

  • None
  • Preferred Leadership Experience :

  • None
  • Certifications :
  • None
  • Competencies :

  • Action Oriented
  • Collaborates
  • Drives Engagement
  • Communicates Effectively
  • Customer Focus
  • Drives Results
  • Manages Conflict
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