What are the responsibilities and job description for the Social Media Strategist Job at Horizontal Talent in Minneapolis position at Horizontal Talent?
Key Responsibilities :
- Develop and execute integrated social strategies and campaigns that leverage content, influencer partnerships, events, and digital marketing best practices.
- Stay informed about the latest social media trends and share insights to drive innovation across teams and projects.
- Manage day-to-day social media activities for a diverse portfolio of clients, ensuring strategic alignment with their goals.
- Collaborate with clients and internal teams to understand audience needs, campaign objectives, and messaging strategies, using data to inform decisions.
- Partner with content creators to design impactful, audience-focused content using structured content calendars.
- Ensure timely delivery of high-quality social media content, including ads and promotions, aligned with client expectations.
- Foster engagement and community growth through strong management practices and active listening on social channels.
- Design and refine paid and organic social campaigns, focusing on optimization and performance improvements.
- Analyze and report on campaign metrics to provide actionable insights, collaborating with senior team members to refine strategies.
- Serve as a trusted resource for social platform expertise, identifying and sharing new opportunities and tools.
- Support the development of operational guidelines, team education, and processes to enhance social media initiatives.
Compensation and Benefits :
The pay range for this role is $33 - $67 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location. We offer competitive compensation and benefits including medical, dental, vision, and retirement.
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Salary : $33 - $67
