What are the responsibilities and job description for the Director, Membership Development and Services position at Hospitality Sales & Marketing Association International?

THE ORGANIZATION

Founded in 1967, The American Society for Aesthetic Plastic Surgery (d / b / a The Aesthetic Society) is recognized as the world’s leading professional organization of ABPS board-certified plastic surgeons who are solely dedicated to the art, science, and safe practice of aesthetic surgery and cosmetic medicine of the face and body. Our members are recognized as Aesthetic Plastic Surgeons, to honor their many additional years of highly specialized training and their passionate commitment to their patients.

With over 3,000 members in the U.S., Canada, and many other countries, The Aesthetic Society is at the forefront of innovative aesthetic plastic surgery and medicine worldwide.

POSITION SUMMARY

Reporting to the Chief Operating Officer, the Director of Membership Development and Services leads all association member retention and acquisition activities, including developing and executing a year-round strategy to achieve annual membership and budgetary goals across all member category types. The director tracks, analyzes, and reports on recruiting and retention efforts monthly.

Develop strategy and lead initiatives that increase awareness of and contribute to revenue growth, net profitability, and member engagement of The Society’s offerings. Oversee the production of all marketing materials related to programs, products, and services, including managing outsourced service providers. Additionally, the Director will drive business development and customer acquisition efforts to ensure consistent and impactful membership growth.

This position serves as the Staff Liaison for committees, task forces, and other projects as assigned.

Approximately 15% of travel required

Deadline

Those interested in applying should email a resume and a cover letter outlining specific qualifications to apply@theaestheticsociety.org by February 12, 2025

Membership Growth

Develop and implement strategic initiatives to attract new members, increasing membership numbers in alignment with organizational goals.
Identify and target prospective member segments through market research, partnerships, and innovative outreach strategies.
Collaborate cross-functionally to create compelling campaigns and promotional efforts highlighting membership benefits.

Member Retention and Loyalty

Design and execute programs that enhance the member experience and drive loyalty, ensuring a high member retention rate.

Monitor and analyze member satisfaction and feedback, implementing improvements to address concerns and meet evolving needs.

Build personalized engagement plans that cater to different member segments, enhancing their value and satisfaction with the organization.

Community Building

Foster a sense of belonging by creating opportunities for members to connect, collaborate, and share experiences.

Oversee the planning and execution of member-exclusive events, webinars, and networking opportunities to strengthen relationships within the community.

Develop and manage an online member community platform to encourage interaction, resource sharing, and engagement.

Data and Insights

Analyze membership trends, engagement metrics, and program performance to inform strategy and decision-making.

Prepare reports and presentations for leadership, highlighting key achievements and opportunities for growth.

Leverage technology and CRM systems to streamline membership processes, track member journeys, and identify areas for improvement.

Team Collaboration and Leadership

Lead a team of membership professionals, providing mentorship, guidance, and performance feedback.

Work cross-functionally with internal stakeholders to align membership goals with broader organizational objectives.

Represent the organization at industry events, conferences, and meetings to promote membership opportunities and build relationships.

Qualifications :

Bachelor’s degree in business, marketing, communications, or a related field (advanced degree preferred for Director level).

Proven experience in membership management, community engagement, or a similar role, with demonstrated success in growing and retaining members.

Strong, confident, and inspiring leader driven by results

Thrives in an entrepreneurial, “roll-up-your-sleeves” environment

Creative self-starter able to work both individually and as a member of collaborative teams

Ability to interface and maintain effective relationships with all levels

Project management skills and the ability to manage multiple priorities effectively.

Excellent interpersonal, communication, and relationship-building skills.

Strategic thinker with the ability to translate ideas into actionable plans.

Proficiency in CRM systems, data analytics tools, and member engagement platforms.

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Director, Membership Development and Services

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