Marketing Creative Specialist

About Us:
We are a leading distributor of premium hemp products, specializing in both bulk wholesale and packaged goods. We are committed to providing high-quality, sustainably sourced hemp products to a variety of industries, including retail, wellness, and agriculture. As we continue to grow, we are looking for a Creative Marketing Specialist who can bring our brand to life through compelling photography, innovative graphic design, and captivating packaging design. If you're passionate about the hemp industry and have a creative flair for marketing, we want to hear from you!

Position Overview:
As a Creative Marketing Specialist you will be responsible for creating visual content that showcases our hemp products, both in bulk and as finished packaged goods. You will be hands-on in capturing high-quality product photography, designing engaging marketing materials, and developing packaging that speaks to the quality and sustainability of our products. This role requires a blend of creativity and technical expertise, as well as a deep understanding of the hemp industry to effectively communicate our brand’s story.

Key Responsibilities:

• Photography: Capture high-quality product and lifestyle images for our hemp products, including both bulk wholesale goods and consumer-ready packaged products, for use across digital and print marketing materials (website, social media, catalogs, advertisements, etc.).
• Graphic Design: Create visually compelling graphics and marketing materials for digital campaigns, email marketing, social media posts, trade shows, product launches, and other promotional efforts.
• Packaging Design: Develop creative and sustainable packaging for our hemp products that align with brand identity, industry regulations, and market trends, ensuring both functional and aesthetic appeal for both bulk and packaged products.
• Branding and Campaign Visuals: Collaborate with the marketing team to design materials for integrated marketing campaigns, including email newsletters, web banners, print ads, and trade show materials, ensuring that each campaign effectively communicates our brand values and product offerings.
• Content Creation: Produce content that resonates with both B2B (wholesale) and B2C (consumer) audiences, driving brand awareness and engagement.
• Project Management: Coordinate the production of visual assets and manage multiple projects simultaneously, ensuring all creative materials are delivered on time and within budget.
• Collaboration: Work closely with the sales, product, and marketing teams to ensure all creative assets meet the objectives of the campaigns and product launches.
• Stay Current with Trends: Keep up-to-date with design trends, photography techniques, and hemp industry developments to ensure our visual content remains fresh, relevant, and compliant with industry regulations.
• Compliance and Packaging Regulations: Ensure all packaging designs meet industry standards and regulatory requirements specific to the hemp and CBD sectors, while maintaining creative and high-quality visuals.

Qualifications:

• Bachelor’s degree in Graphic Design, Marketing, Photography, or a related field (or equivalent experience).
• Proven experience as a Creative Marketing Specialist, Graphic Designer, or similar role, preferably in the hemp, CBD, or natural products industries.
• Strong portfolio demonstrating expertise in photography, graphic design, and packaging design.
• Proficiency with design software (Adobe Creative Suite: Photoshop, Illustrator, InDesign, etc.).
• Experience in product photography, particularly for bulk and packaged goods, with an understanding of how to showcase hemp products in an appealing and professional manner.
• Solid understanding of packaging design principles, including layout, materials, and production processes, with experience in the hemp or similar industries a plus.
• Knowledge of marketing materials creation for both B2B and B2C audiences.
• Excellent attention to detail and ability to maintain brand consistency across all creative projects.
• Strong project management and organizational skills, with the ability to handle multiple projects simultaneously.
• Excellent communication skills and a collaborative, team-oriented mindset.
• Creative, resourceful, and able to adapt to a fast-paced environment.
• Familiarity with industry regulations around hemp products and packaging compliance is a plus.

Preferred Skills:

• Experience with video production and editing.
• Knowledge of eCommerce platforms and content creation for online retail environments.
• Experience in the CBD or hemp industry, with an understanding of product regulations, marketing guidelines, and consumer preferences.

Job Type: Full-time

Pay: $65,000.00 - $70,000.00 per year

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Commute:

• Tustin, CA 92780 (Required)

Work Location: In person

Salary : $65,000 - $70,000