What are the responsibilities and job description for the Hub Technology Group is hiring: Marketing Specialist in Boston position at Hub Technology Group?
This range is provided by Hub Technology Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
30.00 / hr - $40.00 / hr
The Marketing Specialist should have experience developing and managing provider and B2B focused campaigns leveraging provider-centric channels and tactics (Doximity, Sermo, etc). The Marketing Specialist is responsible for the execution of referral pipeline strategies and driving patient volume goals. Candidates will create and execute strategic data-driven marketing plans designed to achieve key business objectives and impact the hospital bottom line revenue focusing on provider referrals and patient volume.
Responsibilities
- Lead provider-focused referral building campaigns and strategies (using Doximity and others)
- Develop, manage and execute multichannel (digital print events)
- Lead and execute annual U.S. News & World Report voting campaigns
- Support and expand relationships and connections with community health centers to strengthen system referral network
- Lead and partner with team (creative, digital, social, email, media) on campaign development and execution
- Conduct market research and analyze trends to help understand referring physician motivations and behavior
- Own campaign content creation from ideation to distribution, ensuring appropriate voice and tone
JOB REQUIREMENTS
Seniority level
Associate
Employment type
Contract
Job function
Marketing
Industries
Hospitals and Health Care
J-18808-Ljbffr
Salary : $30 - $40
