What are the responsibilities and job description for the Marketing Specialist Job at Hub Technology Group in Boston position at Hub Technology Group?
This range is provided by Hub Technology Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range $30.00 / hr - $40.00 / hrThe Marketing Specialist should have experience developing and managing provider and B2B focused campaigns leveraging provider-centric channels and tactics (Doximity, Sermo, etc). The Marketing Specialist is responsible for the execution of referral pipeline strategies and driving patient volume goals. Candidates will create and execute strategic data-driven marketing plans designed to achieve key business objectives and impact the hospital bottom line revenue focusing on provider referrals and patient volume.Responsibilities Lead provider-focused referral building campaigns and strategies (using Doximity and others)Develop, manage and execute multichannel (digital print events)Lead and execute annual U.S. News & World Report voting campaignsSupport and expand relationships and connections with community health centers to strengthen system referral networkLead and partner with team (creative, digital, social, email, media) on campaign development and executionConduct market research and analyze trends to help understand referring physician motivations and behaviorOwn campaign content creation from ideation to distribution, ensuring appropriate voice and toneJOB REQUIREMENTSBachelor’s in Communication, Marketing (or related field) is required; Master’s preferred7 years of relevant marketing and communications experience is required.Healthcare experience requiredExperience in event planning and medical conference participation (sponsorships, booth support, etc)Proven experience developing and executing on integrated marketing strategies and campaignsDemonstrable experience developing email marketing, social media and newsletter strategiesExperience utilizing marketing systems / channels such as Hubspot, MailChimp, Constant Contact, social media advertising, Google AnalyticsSeniority level AssociateEmployment type ContractJob function MarketingIndustries Hospitals and Health Care#J-18808-Ljbffr
Salary : $30 - $40
