What are the responsibilities and job description for the Director, Corporate and Brand Communications, ASPAC position at Hyatt Hotels Corporation?
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Director, Corporate and Brand Communications, ASPAC
The Director of Corporate and Brand Communications, Asia Pacific, is responsible for the Global Communications strategy including corporate and brand communications in Asia Pacific region, with the overall goal to drive brand preference and protect brand reputation for Hyatt.
Key Scope of Work :
- Strategic Communications Alignment : Working closely with global and sub-regional communications teams to ensure consistent messaging that reflects Hyatt’s company and brand values across Asia Pacific.
- Corporate Communications : Spearheading all corporate, owner and colleague communication efforts in the region, including crisis management handling and training, spokesperson guidance, executive visibility and new ways of engaging with colleagues and owners.
- Brand Communications : Serving as an advocate for Hyatt’s established and emerging brands including World of Hyatt brand in Asia Pacific through effective storytelling including public relations, media events, award strategy and influencer engagement.
- Resources Management : Identify, select and manage corporate and brand agencies, copywriters, and other vendors in developing regional communication strategies and contents. Build and manage the database for media and influencer. Manage the budget for Communications central functions.
- Cross-functional Collaboration : Ensuring close collaboration with leaders of key functions across the enterprise, including Development, Operations, Human Resources, Design Services, Finance, F&B and other Commercial functions.
- Leadership & Development : Adapting a growth mindset and fostering a culture of creativity and continuous learning. Lead by influencing across sub-region comms leads and cultivating talents in the team.
Responsibilities :
Qualifications
Experience :
Education :
Colleagues / university degree above.
Computer Skills Needed to Perform this Job :
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