Associate Director, Agencies & Brands

ABOUT HYVE:

We believe that when people come together, powerful things happen. Hyve Group plc connects global industry communities through unmissable events, online networking platforms, and hyper-productive meeting programs.

Our decades of experience put us at the heart of industries, and we are committed to using our influence to shape innovation and drive progress across our customer communities.

Our market-leading portfolio of global brands includes Shoptalk, Groceryshop, POSSIBLE, and Fintech Meetup.

ABOUT POSSIBLE:

POSSIBLE is the premier marketing event, and is curated specifically for the greater marketing ecosystem, including brands, technology, digital, media, culture, and more. Fueled by the omnichannel expertise of MMA Global, the third edition will take place on April 28-30, 2025, at the Fontainebleau Miami Beach, brimming with content dedicated to future-thinking marketers combined with innovation and emerging technologies, POSSIBLE is the centerpiece for the entire marketing, media and tech community to network with industry peers, share ideas, present visions, create business opportunities and discuss mutual challenges.

Hyve Group acquired POSSIBLE in July 2024 and is a next generation global events business whose purpose is to create unmissable events, where customers from all corners of the globe share extraordinary moments and shape industry innovation.

Since we launched two years ago, POSSIBLE set out to become the BEST industry event delivering the highest efficiency and ROI for our customers. At the same time, we wanted to provide both an educational and immersive experience for our attendees and sponsor partners. Joining forces with Hyve is the right move for the qualitative future, organic growth of our business and - most importantly – will allow us to create an even better event for our growing community in future.

#LifeAtHyve

At Hyve, we are driven by our values: brilliant work, fresh thinking, rich connections, and collective buzz. In practice, this means we value quality, work with passion, celebrate uniqueness, and are our best when we work together.

We value a diverse team and are committed to employing individuals from all backgrounds and creating a culture based around belonging.

Our hybrid working model ensures we respect our peoples’ work/life balance.

Human connections are our specialty, and we offer a jam-packed calendar of social events, inclusion workshops, and professional development opportunities to make sure #LifeAtHyve is always fulfilling and exciting.

ABOUT THE ROLE:

Hyve is looking for an enthusiastic and professional Associate Director, Agencies & Brands to join our NYC-based team. This role will focus on working with attendees to ensure an exceptional attendee experience for our Global Brands events.

The Associate Director, Agencies & Brands will focus on onboarding and relationship management for all attendees before and during our events and will be responsible for sending out communications and responding to questions with a customer first focus. This role will also focus on assisting attendees to complete each task as it relates to our meetings programs, including follow up via phone, text and email.

The Associate Director, Agencies & Brands will work closely with the Retailer & Brands, Marketing, Operations, Sales, and Tech teams. This position will report directly to the VP of Attendee Experience.

WHAT YOU’LL BE DOING:

• Be a champion for attendees and be the main point of contact leading up to and during POSSIBLE
• Arrange virtual meetings and presentations with individuals, associations and accounts to deliver registrations of large contingents from top retailers & brands for the Hosted Program as well as paid for delegate tickets
• Meet weekly and monthly attendee acquisition and revenue targets
• Prospecting via phone to grow new business pipelines (for Hosted Buyer program and general attendees) and follow up on marketing efforts, also leveraging data platforms directly (LinkedIn)
• Respond to attendee inquiries quickly and always prioritize activities with attendees
• Suggest and develop processes to help drive efficiencies and create frictionless user experiences
• Partner with relevant departments including operations and sales, in order to ensure client success and seamless execution
• Track registration, produce contingency plans when necessary to meet independent and overall target goals and KPIs
• Conduct audits of data
• Use identified software and tools for record keeping
• Provide consistent and timely reporting of projects and meet identified deadlines
• Demonstrate high standards of customer service and community building

WHO YOU ARE:

To be successful in this role, you must have/be:

• 5-7 years of experience in customer experience, business development, account management and/or operations within the events, or retail industry
• Be passionate about creating unforgettable customer experiences
• Be passionate about building an admired product and experience for the retail industry
• Have exceptional verbal and written communication skills
• Be extremely well organized, detail and process oriented
• Be able to work efficiently in google sheets; ability to create pivot tables, carry out v-lookup and basic formulas for data manipulation and analysis
• Have strong analytical skills with the ability to collect, organize and analyze large amounts of data with attention to detail and accuracy
• Be able to run a process, and manage that process to success
• Be smart and a quick learner who is comfortable in a fast-paced, high growth, entrepreneurial environment
• A self-starter who is proactive, independent, flexible, and accommodating
• Agile and ability to multi-task- everyday is not the same and can pivot and prioritize different projects
• Can manage time and resources optimally
• Have strong problem-solving and follow-up skills
• Must be willing to commute 3 days per week to NYC offices as needed

COMPENSATION & BENEFITS:

• The salary band for this position ranges from $110,000 - $115-000
• This position will be eligible for a competitive bonus structure
• Full medical, dental, vision package to fit your needs
• Competitive vacation policy
• Hybrid Work