What are the responsibilities and job description for the Social Media Marketing Coordinator position at IHC Agency?
Social Media Marketing Coordinator
ABOUT IHC
IHC is a boutique creative consultancy in Miami and NYC...where data meets the cultural zeitgeist.
IHC brings a holistic approach to creating buzz and driving revenue for our clients, getting them noticed and positioning them as hyper-relevant within their vertical.
We are an all-female agency, with expertise in developing innovative marketing strategies to achieve our clients’ business goals, serving national brands within the design, fashion, luxury, hospitality, beauty, wellness and lifestyle categories.
We merge the senior-level sophistication of a large agency with the intimate approach and entrepreneurial spirit of a boutique agency, all while serving as a true partner to our clients and an extension of their Coordinatoral teams.
Our diverse team delivers tactical impact across creative marketing, public relations and social media based on client goals, budgets and timelines. Moreover, with an agile and forward-thinking digital team, we demonstrate ROI and leverage data to accelerate growth and awareness for our clients.
Social Media Marketing Coordinator
The Social Media Marketing Coordinator will support the IHC digital team with modern wellness, health, beauty, consumer goods and hospitality. This role is focused on digital content for use in social media (TikTok and Instagram) and digital communications response to client briefs. The successful candidate will be a well-rounded online marketer who is both creative and a tactile creator. A social media native who understands the latest viral trends and themes on TikTok and Instagram. Have knowledge of the digital ecosystem and be able to implement digital marketing strategies that result in increased sales. A strong passion for / knowledge of current digital trends is essential, and an interest in fashion and the wider cultural/social landscape (i.e. music, art etc.), as they will be tasked with creating concepts and branded content for various platforms to drive buzz online.
Roles & Responsibilities
- Create for the digital designs & graphics needs for the clients at IHC Agency by working directly with the team
- Shoot short videos such as TikToks and Reels to be posted on Social Media accounts based on requirements per client
- Photograph content for client’s social media based on the direction from the IHC team
- Conceptualize photo and video shoots through mood boards based on the direction from the IHC team
- Research social media and industry trends to share with IHC team and their clients
- Support senior staff across all client activities
- Edit photos and videos for cross platform use
- Assist in driving, organizing and executing digital strategies and initiatives
- Put together content briefs
- Administrative tasks such as end of month reports, agendas and recaps
Qualifications
- Prior experience supporting modern wellness, health and beauty brands/clients.
- Strong understanding of social media platforms and their evolution
- Ability to effectively communicate information and ideas in written and verbal format and confidence in presenting client pitches
- Strong project management skills with the ability to meet deadlines, and juggle multiple projects
- Team player who can thrive in a dynamic and fast-paced environment
- Passionate about current cultural trends, social media, influencer marketing and storytelling
- Extremely meticulous attention to detail
- 1-2 years of experience
- Strong creative eye with skills in Canva, Adobe (nice to have), Capcut, etc.
Job Type: Paid
Schedule:
- IHC business hours 9am-5:30pm with additional work may be required outside these hours.
- Weekend availability as needed for social media real-time posting or event support
Work Location: Hybrid (Office based in Wynwood Miami FL and WFH/remote days).
Compensation: Salaried position
Work Location: In Person