What are the responsibilities and job description for the Business Development Manager position at Independence Care?
We are looking for a dynamic and results-oriented Business Development Manager to lead our growth efforts, expand our network, and forge impactful partnerships that align with our mission.
Position Summary:
The Business Development Manager will play a critical role in identifying, developing, and executing strategies to drive business growth and expand Independence Care's reach. This position requires a proactive, strategic thinker with a deep understanding of the home care industry, Medicaid waiver programs, and managed care organizations. The ideal candidate will have a proven track record of success in business development, client acquisition, and relationship management.
Key Responsibilities:
Strategic Growth:
- Develop and execute business development plans to grow Independence Care's client base and expand service areas.
- Identify new business opportunities, including partnerships with managed care organizations (MCOs), government agencies, and community organizations.
- Analyze market trends, industry developments, and competitor activities to inform growth strategies.
Partnership Development:
- Establish and maintain relationships with key stakeholders, including referral sources, community leaders, healthcare providers, and government agencies.
- Negotiate and secure contracts with Medicaid waiver programs, MCOs, and other potential partners.
- Represent Independence Care at networking events, conferences, and meetings to promote the agency's mission and services.
Client Acquisition & Retention:
- Develop and implement strategies to increase client referrals through outreach to hospitals, physicians, discharge planners, and social workers.
- Collaborate with internal teams to ensure seamless onboarding of new clients and high-quality service delivery.
- Monitor client satisfaction and develop retention strategies to maintain strong client relationships.
Marketing & Outreach:
- Work closely with the marketing team to develop materials and campaigns that promote Independence Care's services.
- Plan and execute outreach initiatives to raise awareness of the agency’s services within target communities.
- Track and measure the success of marketing and outreach efforts.
Performance Management:
- Set measurable goals and KPIs for business development activities and regularly report progress to leadership.
- Prepare and deliver presentations, proposals, and reports to stakeholders.
- Identify and address barriers to growth and recommend solutions.
Qualifications:
Education & Experience:
- Bachelor’s degree in Business Administration, Healthcare Management, or a related field (Master’s degree preferred).
- Minimum of 3-5 years of experience in business development, sales, or a related role, preferably in the healthcare or home care industry.
Skills & Competencies:
- Strong understanding of Medicaid waiver programs, MCOs, and home care industry regulations.
- Proven ability to build and maintain professional relationships with diverse stakeholders.
- Excellent communication and negotiation skills.
- Strategic thinker with the ability to identify growth opportunities and execute plans effectively.
- Ability to work independently and manage multiple priorities in a fast-paced environment.