What are the responsibilities and job description for the Activation and Events Lead position at Infinite Machine?
Overview :
Infinite Machine is looking for a creative and resourceful Activation & Events Lead to orchestrate and execute our on-the-ground presence. This person will be the architect behind events, retail pop-ups, and guerrilla marketing activations that bring the Infinite Machine brand to life in New York City and around the world.
Responsibilities
- Event Production : Plan and execute high-energy events that showcase Infinite Machine-think launch parties, demo days, or urban takeovers.
- Retail Pop-Ups : Scout A locations, execute immersive pop-up experiences, and bring our vehicles to people in unexpected ways.
- Guerrilla Marketing : Conceptualize and lead unconventional, high-impact marketing stunts that generate buzz and capture attention.
- Ride-Arounds : Organize city rides, demonstrations, and community engagement events that highlight the P1's performance and style.
- Community Hype : Build local community of riders, creators, and fans to amplify our mission and turn strangers into superfans.
- Logistics Wizard : Handle permits, vendors, timelines, and whatever curveballs come with pulling off epic IRL moments.
- Brand Representation : Be the face of Infinite Machine at all in-person events, building meaningful relationships with our community and industry partners.
Qualifications
About Infinite Machine
Our mission at Infinite Machine is to build the best non-cars on earth. Our first product, P1, is a reimagined electric seated scooter, pairing cutting edge design with breakthrough hardware and software. We will extend our platform from P1 to create vehicles for every transport need in a city, along with a software and services ecosystem.