What are the responsibilities and job description for the Media Buyer position at Influence Machines LLC?
JOB DESCRIPTION - MEDIA BUYER (REMOTE)
PLEASE READ TO THE END BEFORE APPLYING
If a great work culture is important to you and you want to be a part of an amazing team in the health and wellness space, read on!
We are growing fast - one of Inc Magazine’s Fastest Growing Companies in 2023 - and we are on a mission to create the kind of company your friends WISHED they worked for!
At Influence Machines, we serve experts in North America with a proven track record of teaching and sharing their content, that we believe in, and who are frustrated, discouraged, and disillusioned by all the done-for-you promises and the insane amount of work it takes to be an online expert.
This is a fully remote position. Please follow these steps to apply for this position. We seek an experienced Media Buyer who can help grow our online presence and expand our customer base.
Step 1—Read the Details, Core Duties, and Requirements below.
Step 2—Click the link below to answer a few questions with short video responses
https://app.vouchfor.com/c/e3aXbTldyD
Step 3—Please email a cover letter and copy of your resume to us at admin@influencemachines.com with the subject line “I’m your Media Buyer!”
About Us:
Join a fast-growing online business dedicated to helping people slow down, take control of their health, and embrace a balanced lifestyle. We specialize in holistic wellness practices, including Qi Gong, and mindful living. Our team is passionate, supportive, and fully remote, offering a great work culture with the flexibility to work from anywhere, and unlimited PTO.
Our Mission
To impact the lives of 20 million people globally by 2030.
Our Core Beliefs
- Learning Embraces Mistakes
- Openness Begets Trust
- Respectful Candor Inspires
- Empowered Teams Succeed
- Systems Produce Quality
- Service Creates Happiness
- Contribution Beats Accumulation
Position Overview:
We’re looking for an experienced Media Buyer to lead our paid advertising strategy. The ideal candidate will have a proven track record in driving results through paid media channels, optimizing campaigns, and ensuring the highest ROI on ad spend. You’ll be instrumental in growing our online presence and expanding our customer base.
Key Responsibilities:
- Plan, implement, and optimize paid media campaigns across platforms like Facebook, Instagram, Google, YouTube, and more.
- Analyze key performance metrics, including CPC, CPA, and ROAS to continuously improve campaign effectiveness.
- Conduct A/B testing to identify high-performing ads, audiences, and strategies.
- Manage ad budgets and ensure efficient allocation of resources to hit growth targets.
- Collaborate with the creative team to develop engaging ad content and landing pages that support business objectives.
- Stay up-to-date with the latest trends and changes in paid advertising platforms and implement new strategies accordingly.
- Report on performance and provide actionable insights for future campaigns.
Qualifications:
- 3 years of experience in media buying, preferably within the health and wellness industry or a direct-to-consumer (DTC) online business.
- Expertise in managing campaigns on major platforms (Google, Facebook, Instagram, YouTube, etc.).
- Strong analytical skills with the ability to interpret data, identify trends, optimize campaigns and adjust strategy based on performance.
- Proficient with tools like Google Analytics, Facebook Ads Manager, and other marketing software.
- Ability to work independently, meet deadlines, and manage multiple projects/campaigns simultaneously in a remote environment.
- Familiar with communication and project management software: i.e., Slack, Asana
- Strong communication skills and a collaborative mindset.
The ideal candidate will be:
- Self-directed: You are a self-starter with keen media buyer skills and excellent strategic planning skills.
- Great communicator: You are adept at written and verbal communication and can easily present ideas to audiences at various levels.
- Attentive to detail: High level of accuracy with an entrepreneurial mindset; comfortable in a data-driven business environment.
- A strategic thinker.
- Willing to use your personal computer and show up on camera to attend meetings.
What We Offer:
- Fully remote work environment.
- Unlimited Paid Time Off (PTO) to encourage work-life balance.
- Opportunity to be part of a passionate, mission-driven team focused on helping people lead healthier, more mindful lives.
Benefits:
Health, Dental, and Vision Insurance
Life insurance
Paid time off
401(k) Plan with 5% Company Match
Schedule:
8-hour shift
Day shift
Monday to Friday
Supplemental pay types:
Bonus pay
Salaried Position: Starting at $29 per hour
Salary : $29