Marketing Manager

About Inhabit

Inhabit is a software company serving the residential and vacation property management industries. It delivers best-in-class software solutions while fostering industry-leading innovation and collaboration. Powered by its diverse team of business leaders and industry experts, the company focuses on providing property management professionals more choice through its software ecosystems. Inhabit believes that property managers are central to the success of the residential and vacation housing markets and delivers products built to empower them, their investors, and communities. Inhabit’s private equity partners include Goldman Sachs Asset Management, Insight Partners, Greater Sum Ventures and PSG. These are committed to helping support the company's commitment to property management software solutions. To learn more, visit .

About ePremium

As part of the Inhabit company, ePremium Insurance Agency, LLC has been named one of INC 500s fastest growing privately held companies in the nation and has been recognized as a Top Workplace in Cincinnati, specializing in technology-based renters insurance program management.

The rapid growth of the company has created a wealth of career opportunities. We have a modern, relaxed office environment with premium facilities and tremendous advancement opportunities within the company.

Job Description Summary

Reporting to the Director of Marketing, the Marketing Manager is a part of the Residential Division Marketing Team and is responsible for the strategy, planning, development, execution and analysis of all marketing campaigns and activities for the ePremium Brand. This is primarily a B2B Lifecycle Marketing focused role with elements of B2C support. It includes responsibilities for supporting new customer acquisition and existing customer retention and engagement. This role requires experience working with and marketing insurance products and will be 25% planning and coordination; 10% post-mortem analysis and reporting and 65% execution. It is best suited for a strong, self-sufficient marketer who is comfortable and enjoys working across all areas of marketing.

What You'll Do (Functions & Responsibilities)

• Embed with the ePremium Business Unit providing marketing thought leadership and aligning marketing activities with Sales, Operations and Account Management
• Develop comprehensive integrated marketing plans that support business goals and objectives
• Work with the Director of Marketing on defining the image and position of the ePremium Brand
• Work with FP&A to develop and manage marketing dollars within the P&L
• Work directly with the VP of Field Marketing on all ePremium trade shows,
  user conferences and corporate events
• Plan work in sprints within Project Management Tools for visualization of work progress for internal audiences
• Personally develop all ePremium marketing content, including writing content for all media: web (websites and landing pages), online (display ads, search ads, social posts), email and offline
  (sales collateral, presentation decks, event materials, advertisements, on-property collateral, etc)
• Manage 1^st party data in Salesforce and Marketo for analysis, audience segmentation,
  lifecycle marketing and account-based marketing efforts in conjunction with internal teams
• Personally oversee ePremium's LinkedIn presence
• Provide regular recurring reports and analysis of marketing performance
• Collaborate with Graphic Designers on visual communication elements
• Collaborate with Web Design and Search Engine Marketing to optimize and grow online presence
  and performance of ePremium's B2B and B2C sites
• Collaborate with Email Marketing Specialist to build out automated email campaigns

What We're Looking For (Minimum qualifications)

• 7 years of general marketing experience required
• Examples of influencing decision making in a matrixed environment while representing the marketing function
• Some demonstrated experience with marketing insurance products preferred
• Exceptional project management, time management, creative thinking, written and oral
  communication skills.
• Demonstrated brand management experience including defining, implementing
  and policing brand standards
• Self-starter comfortable with ambiguity but with the ability to clarify needs to advance projects
• Enjoys taking ownership of projects
• While the role requires self-sufficiency, a strong team player who values collaboration and teamwork
  is still required as position will interact regularly with the broader Inhabit Marketing Team
• Expert with grammar and syntax
• Proficient with Microsoft Office
• Comfortable with Adobe Creative Suite -
  especially writing content in programs like InDesign and Illustrator
• Experience with WordPress, Salesforce and Marketo is an advantage

Key Relationships

• Reports directly to the Director of Marketing, Residential Division
• Works directly with ePremium GM, Sales, Account Management, Product and Operations
• Works directly with Vice President of Field Marketing on all ePremium trade shows
  and corporate events
• Collaborates with Graphic Design, Web Development and Search Engine Marketing Teammates
• Consulting with Marketing Coordinator and Content Strategist for ResidentIQ Business Unit
• Informing and being Informed by Inhabit Marketing Teammates in the Vacation Division

Education Requirements

• Bachelor's Degree preferred in Public Relations, Marketing, Communications or similar.

Type

• Full Time, Salaried, Exempt
• Full Time, Hourly, Non-Exempt

Location

• Knoxville, TN (Hybrid)

Benefits Include

• Competitive Pay
• Health Insurance: Medical, Dental, Vision and Prescription Plans
• Health Savings Accounts
• Flexible Spending Account
• Dependent Flexible Spending Account
• Critical Illness
• Accident
• Retirement Savings Plan (401K) with discretionary company match
• Short and Long Term Disability
• Company Paid $25,000.00 life insurance
• Supplemental Life and AD&D Insurance
• Employee Assistance Program
• Paid Holidays
• Paid Vacation
• Paid Volunteer Time
• Inhabit Employee Discount Programs

Our Company is an Equal Opportunity Employer and complies with all federal, state, and local laws, including providing reasonable accommodations to applicants.