Market Research & Economic Impact Analyst

Company Overview:

We are a national, mission-driven firm dedicated to activating the entrepreneurial ecosystem® by driving economic growth, workforce development, and business success. As we expand, we seek a strategic, data-driven analyst with expertise in market research, economic impact analysis, financial modeling, and business case development. This role will be instrumental in shaping data-driven strategies, crafting compelling economic narratives, and supporting high-impact initiatives that drive measurable outcomes.

Position Overview:

The Market Research & Economic Impact Analyst will lead market research efforts, economic impact studies, and business case development to support business growth, public-private partnerships, and investment decisions. This individual will be responsible for data collection, financial modeling, and presenting actionable insights to leadership, clients, and stakeholders.

This role is ideal for a highly analytical professional who can crunch numbers, develop compelling reports, and present data-driven strategies with clarity and confidence. The role requires up to 50% travel for client engagements, site visits, and stakeholder meetings.

Location: Atlanta, GA | Charlotte, NC | St. Louis, MO | Central NJ --- (Hybrid All Locations)

Key Responsibilities:

• Market Research & Business Intelligence:
• Conduct in-depth market research and competitive analysis to inform business strategy.
• Identify trends, industry shifts, and economic factors that impact business opportunities.
• Economic Impact Analysis & Financial Modeling:
• Develop financial models to assess the economic impact of programs, initiatives, and investment opportunities.
• Quantify ROI, job creation, industry expansion, and community impact for various projects.
• Business Case Development & Reporting:
• Create compelling business cases and economic justifications for funding requests, proposals, and investment opportunities.
• Prepare well-structured reports, white papers, and executive summaries that translate data into strategic insights.
• Data Analysis & Visualization:
• Use Excel, Power BI, Tableau, and other tools to analyze large datasets and create visual reports.
• Ensure data accuracy, integrity, and accessibility for decision-making.
• Stakeholder Engagement & Presentations:
• Present findings and recommendations to senior leadership, government agencies, and corporate partners.
• Work collaboratively with internal teams to align data insights with strategic goals.

Required Skills & Experience:

• Minimum 3 years of experience in market research, economic impact analysis, financial modeling, or data analytics.
• Strong proficiency in Excel, Power BI, Tableau, SQL, and other data analysis tools.
• Demonstrated ability to build financial models, perform ROI analysis, and conduct cost-benefit assessments.
• Experience in economic development, workforce strategy, or public-private partnerships is a plus.
• Excellent written and verbal communication skills, with the ability to present complex data insights clearly and persuasively.
• High attention to detail, strong problem-solving skills, and a results-driven mindset.
• Willingness to travel up to 50% for client-related engagements.

Preferred Skills & Experience:

• Experience with real estate, infrastructure, workforce development, or construction-related financial modeling.
• Background in business intelligence (BI) tools, GIS mapping, and impact assessment methodologies.
• Understanding of government funding, public policy, and economic development programs.

Education Requirements:

• Bachelor’s degree in Economics, Finance, Business, Data Analytics, or a related field.
• Certification in financial modeling (FMVA) or business analysis (CBAP) is a plus.

Cultural Fit Considerations:

• A collaborative, results-driven professional who thrives in a fast-paced, evolving environment.
• Passionate about economic empowerment, entrepreneurship, and data-driven decision-making.
• Strong alignment with our mission of activating the entrepreneurial ecosystem®.

Compensation & Benefits:

• Salary Range: $80,000 – $110,000 (commensurate with experience and location)
• Growth Opportunity: Join a rapidly expanding national firm with room for professional advancement.
• High-Impact Work: Contribute to major business and economic development projects.

We proudly support military veterans and encourage those with relevant experience to apply. Your leadership, discipline, and problem-solving skills are highly valued in our organization.

All applications will be handled with the strictest confidentiality.

Salary : $80,000 - $110,000