Demo

Digital Media Coordinator

Inova Health System
Fairfax, VA Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 6/4/2025

The Digital Media Coordinator will play a pivotal role in managing and optimizing our digital media presence across various platforms. You will work closely with the marketing, design, and content teams to ensure cohesive, high-quality digital campaigns. This role requires a blend of creativity, technical knowledge, and organizational skills to enhance our digital footprint.

Inova is consistently ranked a national healthcare leader in safety, quality and patient experience. We are also proud to be consistently recognized as a top employer in both the D.C. metro area and the nation.

Featured Benefits :

  • Committed to Team Member Health : offering medical, dental and vision coverage, and a robust team member wellness program.
  • Retirement : Inova matches the first 5% of eligible contributions - starting on your first day.
  • Tuition and Student Loan Assistance : offering up to $5,250 per year in education assistance and up to $10,000 for student loans.
  • Mental Health Support : offering all Inova team members, their spouses / partners, and their children 25 mental health coaching or therapy sessions, per person, per year, at no cost.
  • Work / Life Balance : offering paid time off, paid parental leave, and flexible work schedules

Digital Media Coordinator Responsibilities :

  • Post web content, including events, news briefs and departmental announcements
  • Assist in content management
  • Assist with website quality control (fix broken links, review content, make content / event updates
  • Provide basic web support
  • Monitor and analyze the performance of digital campaigns using analytics tools. Use analytical data to recognize user patterns and trends to help formulate marketing campaigns.
  • Ensure all digital content aligns with brand guidelines and delivers consistent messaging
  • Email address maintenance in Dynamics
  • Liaison for Foundation emails to include developing list criteria / list pulls, building / testing emails, and creating segments and journeys in Dynamics
  • Point person for Soapbox
  • P2P support point person
  • Manage digital communications calendar
  • Manage digital seed list
  • Create Soapbox donation pages, event registration pages and event ticketing pages.
  • Manage fundraising event pages in WordPress
  • Create QR codes, shortlinks and maintain Foundation Youtube page. Ensure system integration coding is in place for Soapbox to Dynamics integration
  • Digital Media Coordinator Requirements :

  • Education : Bachelor's degree in related field
  • Experience : 2 years of relevant experience
  • Digital Media Coordinator Preferred Requirements :

  • Knowledge of Microsoft Dynamics Sales & Marketing desired
  • Experience in digital media, content development, or communications, preferably in the healthcare or nonprofit sector.
  • Experience developing social media campaigns, managing online communities, and leveraging data to optimize outreach and engagement.
  • Ability to translate complex healthcare topics into accessible, engaging content for a variety of platforms.
  • Salary : $5,250

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