What are the responsibilities and job description for the Digital Marketing Manager position at Insight Global?
Must Haves
- 4 years of Digital Marketing experience, assisting marketing managers with their campaigns
- 2 years of Affiliate channel experience
- Analytical mindset, comfortable working with data, digging into marketing analytics (Google Analytics or Adobe analytics)
- Paid Search experience
- Customer acquisition in product marketing
- Google Marketing Platform (Google Campaign Manager, SA360)
- Meta (Facebook / Instagram)
- Digital channels : paid search, paid social, display and affiliate are important, having solid understanding of digital channels and digital success metrics
- Bachelor's degree (Marketing, Data Analytics, or Business preferred)
- Go-getter, driven, and extremely detail oriented
- Excel : intermediate, basic formulas
- Ability to report / evaluate the media performance results and drive insights for the business
Nice To Haves
Responsibilities
This Digital Acquisition Marketing Manager will be in the US Deposits team Digital Acquisitions.
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