What are the responsibilities and job description for the Email Marketing Specialist position at Insight Global?
Required Skills and Experience *
- 3 years of experience in Email marketing
- Working knowledge of Microsoft Office Suite, Google Docs, CSS, and HTML
- Familiarity with email compliance and best practices (e.g., CAN-SPAM)
- Experience with A/B testing and analyzing email performance data
- Experience with analytics tools such as Google Analytics, ESPs (Braze), Asana, and Adobe suite
Job Description *
The Email Marketing Coordinator will manage and execute email marketing campaigns from planning through delivery. The coordinator will work with merchants, marketing teams, and content creators to optimize the email channel’s performance, drive engagement, and support customer loyalty. This role reports directly to the Digital Marketing Manager. Responsibilities include scheduling and tracking results, while ensuring all teams are aligned and working towards common goals.
Salary : $50,000 - $60,000
