Social/Google Ad Specialist

Social/Google Ad Specialist

If you run Social Media and Google Ad campaigns and want to work for a growing company that values you not only as an employee but also as a person, then we might have the career for you!

About Us

We are Insight Media Stream, a team of passionate experts dedicated to helping businesses succeed in the fast-paced world of digital advertising. We connect brands to consumers by utilizing the digital landscape—social media, programmatic advertising, and search engine dominance. Most of our clients are in the outdoor industry, and we are expanding to reach more fields.

We are seeking a motivated, hard-working, and experienced Social/Google Ad Specialist. This person has the potential to manage our technology efforts. This position will place ads, use keywords, and optimize campaigns for KPIs.

Position:

· Full-time

· Competitive Salary

· Onsite in Gainesville, Georgia

Responsibilities:

· Manage paid search and D2C campaigns, including development, deployment, and optimization

· Manage and improve Social Media and Google Ad-related processes and systems

· Deliver the most efficient results using target audiences, budget management, and bid management

· Monitor and optimize ongoing campaigns for peak performance daily utilizing KPIs

· Identify, research, and determine the best course of action to execute clients’ marketing goals, driving efficiencies and improvements

· Build reports for client campaigns, understand what performed well, how campaigns can be optimized, and provide recommendations

· Help guide creative based on performance and results

· Build a comprehensive understanding of each client’s business by analyzing industry trends, target audiences, and competitors to create highly relevant, effective media strategies.

· Build and maintain strong relationships with clients and vendors, clearly communicating and consistently delivering a high level of service

· Stay informed on industry trends, bringing new insights and ideas to the team

· Draft strategic briefs and proposals and organize media plans, maintaining accountability for client deliverables

· Contribute to the development of marketing strategies for clients

· Contribute to the ongoing development of the agency

· Have or quickly develop a strong understanding of top e-commerce platforms

· Use industry leading tools like SEM Rush, MOZ, SpyFu, etc.

Qualifications:

· Bachelor’s Degree or Equivalent Experience

· 2 Years of previous experience with Google Ads and Social Media ad management

· Google Ads certification is a plus

· Proven ability to plan, strategize, build, optimize, and scale paid ad campaigns

· Experience managing 8-15 campaigns simultaneously

· Organizational Skills and Multitasking Abilities

· Self-Starter – Ability to work efficiently and independently

· Ability to plan a full-funnel ad strategy

· Ability to collaborate with teammates and clients

· Analytical mind to analyze data and metrics and translate them into actionable strategies

· Ability and Desire to quickly learn new things, new ad platforms, and new tools

· Proficiency in Microsoft Excel, Microsoft PowerPoint, and Google Slides

· Dedication to a people-focused company, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel

· Willingness to find answers – research solutions to complex questions as a self-starter

· Open to long-term working relationship (2 Years)

Benefits:

· Competitive Salary

· 401(k) Plan

· PTO, 11 Paid Holidays

· Parental Leave of Absence

· Cell Phone Allowance

· Casual Dress

Job Type: Full-time

Pay: $40,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• Paid time off
• Parental leave

Schedule:

• Day shift
• Monday to Friday

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 2 years (Preferred)

Ability to Commute:

• Gainesville, GA 30501 (Required)

Work Location: In person

Salary : $40,000 - $75,000