What are the responsibilities and job description for the Growth Strategist position at Instrumental Group?
Location: Remote
Team: Strategy
Reports to: Senior Leadership
Employment Type: Full-time
Instrumental Group is growing—and we’re looking for a Growth Strategist to join our award-winning team.
We’re on the hunt for ambitious, client-savvy marketers who are passionate about strategy, demand generation, and delivering real, measurable results. If you thrive in fast-paced agency life, know how to keep a project moving forward, and love turning big ideas into actionable plans—this could be the perfect role for you.
What You’ll Do
As a Growth Strategist, you’ll serve as the strategic lead for a portfolio of high-value clients. You’ll drive growth by developing and executing marketing strategies that align with client business goals, using platforms like HubSpot to fuel demand generation, enhance lead quality, and ensure ongoing success.
Key Responsibilities:
Qualifications:
✨ Incredible Growth Potential
Work alongside industry leaders and chart your own path toward leadership opportunities.
🏆 Award-Winning Culture
We’re proud to be named one of Inc.’s Best in Culture for 2024. Join a team that thrives on innovation, accountability, and doing great work—together.
💬 Supportive, Collaborative Environment
Be part of a people-first company that fosters a culture of respect, camaraderie, and continuous learning.
What We Offer
We can’t wait to meet you.
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Team: Strategy
Reports to: Senior Leadership
Employment Type: Full-time
Instrumental Group is growing—and we’re looking for a Growth Strategist to join our award-winning team.
We’re on the hunt for ambitious, client-savvy marketers who are passionate about strategy, demand generation, and delivering real, measurable results. If you thrive in fast-paced agency life, know how to keep a project moving forward, and love turning big ideas into actionable plans—this could be the perfect role for you.
What You’ll Do
As a Growth Strategist, you’ll serve as the strategic lead for a portfolio of high-value clients. You’ll drive growth by developing and executing marketing strategies that align with client business goals, using platforms like HubSpot to fuel demand generation, enhance lead quality, and ensure ongoing success.
Key Responsibilities:
- Build strong, trusting relationships with your clients, becoming their go-to strategic advisor
- Develop and coordinate comprehensive digital marketing strategies tailored to client objectives
- Lead cross-functional teams to execute integrated demand generation campaigns and sprints
- Oversee campaign planning across marketing, web, and sales deliverables (4–6 month sprints)
- Connect campaign activities and tactics to annual client goals and KPIs
- Manage client communication via Zoom, email, and phone to ensure alignment and momentum
- Contribute to Instrumental Group’s thought leadership by creating and promoting strategic content
Qualifications:
- BA/BS degree or equivalent experience
- 5–7 years in a client-facing, marketing strategy role (agency experience a plus)
- Proven experience managing and driving results in HubSpot
- Track record of delivering strategic growth through data-driven decisions
- Strong project management and communication skills
- Ability to confidently lead client conversations, presentations, and meetings
- Proficiency with Google Suite, Excel, PowerPoint, and other business tools
- Natural relationship builder with the ability to command a room
- Highly accountable and results-oriented—someone who thrives on solving complex problems
- Excellent verbal and written communication skills
- Able to work independently while collaborating cross-functionally
- Strong time management and prioritization skills
- Always learning, always growing—you seek out opportunities to improve and contribute
- Passion for agency life and delivering exceptional value to clients
✨ Incredible Growth Potential
Work alongside industry leaders and chart your own path toward leadership opportunities.
🏆 Award-Winning Culture
We’re proud to be named one of Inc.’s Best in Culture for 2024. Join a team that thrives on innovation, accountability, and doing great work—together.
💬 Supportive, Collaborative Environment
Be part of a people-first company that fosters a culture of respect, camaraderie, and continuous learning.
What We Offer
- Medical, dental, and vision insurance
- Short-term and long-term disability coverage
- Accident insurance
- 401(k) retirement plan
- 15 paid holidays generous PTO
- Quarterly incentive plan
- A vibrant, close-knit team that genuinely cares
We can’t wait to meet you.
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