What are the responsibilities and job description for the Marketing & Communications Manager position at International Assn. for the Study of Lung Cancer?
Description
The Marketing & Communications Manager is a high-volume, high-impact role responsible for executing dynamic marketing and communication strategies that elevates the IASLC’s global presence. This position drives content creation, campaign execution, and digital engagement across multiple platforms and departments but does not include people management responsibilities. The ideal candidate is a modern marketer with a strong mix of strategic thinking, technical expertise, and creative storytelling.
This is a full-time, nonsupervisory, exempt position and reports to the Associate Director, Marketing & Communications. Employees work onsite in our downtown Denver office on a hybrid schedule.
Essential Functions:
- Develop, execute, and track multi-channel marketing campaigns across email, digital, social media, and content marketing, leveraging market insights and trends.
- Create compelling, original content for social media platforms, including Facebook, LinkedIn, YouTube, Instagram, X, and Blue Sky.
- Write, proofread, and edit marketing and technical content to ensure clarity, accuracy, AP Style adherence, and consistent IASLC branding and voice.
- Support internal teams by providing timely, high-quality marketing materials and content.
- Assist Associate Director in managing and monitoring external agencies and vendors to execute marketing programs, while ensuring high quality service.
- Manage and maintain marketing project timelines using WorkZone software and oversee the editorial/content calendar.
- Create comprehensive social media toolkits to support IASLC’s global meetings, volunteers, and events.
- Monitor and report on digital campaign performance, optimizing strategies based on key performance metrics.
- Deliver timely, responsive, positive customer service to internal and external partners.
- Collaborate effectively as a part of a team and maintain positive interpersonal relationships in a team-oriented working environment.
- Work independently and cross-functionally in a fast-paced atmosphere.
- Actively support and demonstrate IASLC core values
- Ability to travel domestically and internationally, as required.
Requirements
CURRENT RESUME AND COVER LETTER ARE REQUIRED FOR APPLICATION TO BE CONSIDERED.
Minimum Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- At least 3 years of experience in marketing, communications, social media, or digital media, with a proven track record in:
o Managing multi-channel marketing campaigns (email, social, web, and paid media).
o Writing, proofreading, and editing marketing materials, press releases, and web content.
o Executing paid digital and social media advertising campaigns.
o Using marketing analytics to track performance and optimize campaigns.
- Strong project management skills, with the ability to manage multiple priorities, meet deadlines, and adapt to shifting needs.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Experience with Adobe Creative Suite (InDesign, Illustrator, Premiere Pro) preferred.
- Technical proficiency with marketing and digital tools, including: Email marketing platforms (e.g., Exact Client, Mailchimp), CMS (e.g., Drupal, WordPress), CRM software (e.g., Salesforce/Fonteva), Social media tools (e.g., Hootsuite), Digital marketing tools (e.g., Bitly, Google Ads, Google Analytics, PropFuel, Canva).
- Excellent verbal and written communication skills, with attention to detail and accuracy.
- Experience working with vendors, agencies, or managing marketing budgets is a plus.
- Ability to travel domestically and internationally as required (up to 10%).
Preferred Qualifications:
- Proficiency in enterprise-level project management software.
- Experience in international marketing or working within a global organization, nonprofit, or professional association.
- Hands-on experience with Drupal or other content management systems (e.g., WordPress, Sitecore).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
- Experience managing vendor relationships, agencies, or freelancers for content, design, or advertising.
- Experience in volunteer management, including recruiting, training, and coordinating volunteers for events or campaigns.
- Multilingual fluency/literacy would be a plus.
Knowledge, Skills, and Abilities:
- Strong understanding of marketing strategies across digital, email, and social media channels, with the ability to drive engagement and growth.
- Proficiency in data analysis and performance tracking, with the ability to extract actionable insights and improve marketing efforts.
- Creative problem-solving skills and the ability to innovate in content creation, campaign strategies, and overall marketing approaches.
- Working knowledge of SEO, paid search, or programmatic advertising to optimize digital marketing efforts.
- Basic graphic design, video editing, or multimedia content creation skills.
- Excellent organizational and time management skills, with the capacity to manage multiple projects, meet deadlines, and stay organized under pressure.
- Ability to collaborate across teams, with strong interpersonal communication skills for effective cross-departmental relationships.
- Exceptional attention to detail, ensuring content is accurate, on-brand, and consistent across all channels.
- Self-starter with the ability to work independently, staying motivated and focused without requiring extensive supervision.
- Ability to work well under pressure to meet deadlines without compromising quality.
- Cultural sensitivity and the ability to engage with diverse global audiences, tailoring communication strategies as needed.
- Adaptability to new technologies and tools, demonstrating a continuous learning mindset and staying ahead of industry trends.
Physical Demands:
• Work at computer workstation for extended periods.
• Ability to lift/move 25-40 pounds on an occasional basis.
• Ability to travel domestically and internationally, as needed.
Work Environment:
• Open office environment with computer workstations.
• Frequent phone and videoconferencing use.
• Moderate noise level.
• Hybrid work schedule.
Benefits:
Health insurance (medical, dental, vision), life insurance, 401(k) with employer match, long- and short-term disability, EAP, flexible spending accounts, paid vacation and sick time,12 paid holidays, professional development.
Compensation: $75,000-85,000 annually commensurate with related experience
We believe the best solutions come from diverse teams. We strive to have an environment where everyone has an opportunity to be successful regardless of any lawfully protected status.
Salary : $75,000 - $85,000