What are the responsibilities and job description for the Vice President, Business Development - Innovation position at Ipsos in US?
Job Description
The Business Developer for the US Innovation Team will play a pivotal role in driving growth by fostering relationships and creating compelling narratives that resonate with clients. This role involves owning the entire business development process from outbound prospecting to managing inbound inquiries, with a strong focus on Ipsos’ One Ipsos strategy and Innovation philosophy.
Key Responsibilities
At Ipsos, we value diversity and are committed to creating an inclusive environment for all employees. We encourage applications from people of all backgrounds and experiences.
If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to!
In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $160,000 to $170,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.
What’s In It For You
At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.
Benefits
To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit:
Why Work at Ipsos | US
Commitment to Diversity
Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do.
We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos encourages our employees to act in a respectful and responsible manner, in line with code of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual.
Ipsos is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.
About Us
Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years . With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we’re proud to share we’ve received our Great Place to Work Certification in 2022 & 2023!
About The Team
The Innovation Service Line guides clients throughout the innovation journey as they develop and launch new or improved products and services spanning a range of verticals. We help our clients develop the initial idea for a product/service, ensure the fully-articulated description of the product/service resonates with consumers, confirm that prototypes of the product/service properly deliver on consumer expectations, and finetune the full mix prior to launch. This is accomplished using best-in-class services, including idea screening, concept testing, product testing, price and line optimization, package testing and volumetric forecasting.
The Business Developer for the US Innovation Team will play a pivotal role in driving growth by fostering relationships and creating compelling narratives that resonate with clients. This role involves owning the entire business development process from outbound prospecting to managing inbound inquiries, with a strong focus on Ipsos’ One Ipsos strategy and Innovation philosophy.
Key Responsibilities
- Client Engagement & Relationship Building
- Develop and nurture key client relationships to position Ipsos as the preferred choice for innovation solutions.
- Conduct outbound prospecting through email, phone, and social media to identify and qualify potential clients.
- Collaborate with the Growth Organization to ensure efficient handling of inbound requests and provide internal support.
- Lead discovery calls to understand client needs and effectively communicate Ipsos’ unique offerings.
- Actively engage in networking activities to build relationships internally and externally on behalf of Ipsos.
- Personalized Outreach & Lead Qualification
- Create and deliver customized outreach messages that address specific prospects and their business challenges.
- Utilize a deep understanding of buyer personas to tailor communications and engagement strategies.
- Qualify leads by assessing criteria such as budget, business needs, and decision-making authority.
- Pitch Development & Presentation
- Develop compelling narratives and presentations to build client trust and secure follow-up meetings.
- Collaborate with internal teams to create personalized materials that highlight Ipsos Innovation capabilities.
- Market & Industry Expertise
- Demonstrate comprehensive knowledge of the innovation development process and research solutions such as idea screening, concept testing, product testing, pricing research, forecasting, name and message testing.
- Analyze target verticals to identify market trends, the competitive landscape, and key decision-makers.
- Mentorship & Internal Collaboration
- Work closely with Account Executives to ensure a smooth transition of qualified leads.
- Participate in regular training sessions to stay updated on industry trends and best practices.
- Act as a mentor within the team, sharing knowledge and demystifying the business development process.
- Collaborate with the Growth Organization to ensure seamless handling of inbound requests and internal support.
- Proven experience in business development or a related role within the innovation or market research industry.
- Has a passion and experience with Innovation research, across the full development cycle.
- Strong understanding of the sales cycle and ability to lead discovery calls and manage client relationships.
- Demonstrated ability to craft compelling pitches and presentations.
- Self-starter with a go-getter attitude and ability to work independently.
- Excellent communication and interpersonal skills.
- Opportunities for career development in a dynamic and collaborative environment.
- Comprehensive benefits package including generous PTO, healthcare plans, and wellness benefits.
- A flexible workplace policy that supports work-life balance.
- The chance to make an impact by contributing to Ipsos’ innovative projects and solutions.
At Ipsos, we value diversity and are committed to creating an inclusive environment for all employees. We encourage applications from people of all backgrounds and experiences.
If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to!
In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $160,000 to $170,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.
What’s In It For You
At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.
Benefits
To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit:
Why Work at Ipsos | US
Commitment to Diversity
Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do.
We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos encourages our employees to act in a respectful and responsible manner, in line with code of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual.
Ipsos is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.
About Us
Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years . With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we’re proud to share we’ve received our Great Place to Work Certification in 2022 & 2023!
About The Team
The Innovation Service Line guides clients throughout the innovation journey as they develop and launch new or improved products and services spanning a range of verticals. We help our clients develop the initial idea for a product/service, ensure the fully-articulated description of the product/service resonates with consumers, confirm that prototypes of the product/service properly deliver on consumer expectations, and finetune the full mix prior to launch. This is accomplished using best-in-class services, including idea screening, concept testing, product testing, price and line optimization, package testing and volumetric forecasting.
Salary : $160,000 - $170,000
