What are the responsibilities and job description for the Marketing Director Job at IT Resources in Oldsmar position at IT Resources?
Job Title : Director of Marketing
Location : Oldsmar, FL (Onsite)
About the Role :
We are seeking a dynamic and results-driven Director of Marketing to take charge of our marketing strategy and execution, driving business growth and brand awareness. This role is ideal for a self-starter who thrives in a standalone position, directly reporting to the owner / operator. The Director of Marketing will manage a substantial marketing budget.
Key Responsibilities :
- Develop and implement comprehensive marketing strategies to attract and retain clients.
- Manage and optimize SEO, digital marketing, and website performance to drive conversions.
- Design and oversee website development and optimization efforts.
- Leverage AI-driven marketing strategies to enhance outreach and efficiency.
- Conduct market research to identify trends, target audiences, and competitive positioning.
- Oversee budget management , ensuring maximum ROI as the budget scales.
- Develop and execute branding strategies to establish a strong market presence.
- Manage media marketing campaigns , including digital, print, and social media.
- Work with a graphic artist to create compelling visual content.
- Clearly communicate marketing plans and strategies to stakeholders.
- Attend marketing events and conferences , with the possibility of quarterly national travel .
Ideal Candidate Will Have :