What are the responsibilities and job description for the Marketing Manager position at JCC Association?
Principal Responsibilities :
We are seeking a Marketing Manager who will operate as a part of the Marketing team to provide overall marketing and communications support to our organization. This position is responsible for brand management, strategy implementation, market research, and content creation.
RESPONSIBILITIES AND OPPORTUNITIES
Develop a marketing and communications calendar for multiple programs and events.Create content for print and digital media campaigns, email, social media, and events.Develop and execute high-performing, multi-channel marketing campaigns to drive program registration and engagement.Work closely with other Marketing Managers for cross promotion within the organization.Conduct weekly marketing meetings with programmers, review market research results and gather feedback on marketing activities.Track and analyze key performance indicators across multiple marketing campaigns, collecting and analyzing data to understand customer preferences.Collaborate with programmers to maintain social channels, respond to comments, questions and reviews, and send dedicated emails.Coordinate event / program day-of deliverables.Assist at programs / events that occur on nights or weekends, as needed, including (but not limited to) : Gift of Music, Sports Night of Champions, Rubin Run and Play Fore the Kids.Other Duties as needed.Minimum Qualifications :
Bachelor's Degree and 3-5 years marketing experience.High-level knowledge of Canva, InDesign, Cage, Microsoft & Apple apps, Google Drives, Photoshop and Dropbox.Demonstrated organizational skills and high attention to detail.Excellent customer service skills and ability to communicate professionally with internal and external audiences.Flexibility to work some scheduled evenings and weekends as necessary for agency events.Salary :
55,000 - $65,000
Agency Information :
Kaplen JCC On The Palisades is a welcoming home away from home for all who pass through its front doors. Our 185,000 square foot building plus acres of outside grounds feature 2 fitness centers, an indoor and outdoor aquatics center, group exercise, spin and pilates studios, 2 gymnasiums, tennis and racquet courts, indoor track, a luxurious spa, multiple playgrounds and fields and so much more. The JCC is home to the renowned Thurnauer School of Music, Leonard and Syril Rubin Nursery School, Neil Klatskin Day Camp, and the JCC Dance and Drama Schools. The JCC is also proud to offer extensive, high quality programs and services to adults of all ages, as well as to seniors and individuals with special needs.
VISION
Our vision is to be the center point of Jewish life in our community and to engage all generations in our mission and values.
MISSIONDeeply rooted in Jewish values and tradition, the Kaplen JCC on the Palisades is a vibrant home for the Jewish People that welcomes all and cultivates the social, intellectual, physical and spiritual well-being of the entire community.
VALUES
We are committed to demonstrating the following values and ask respect for these values from those with whom we interact :
COMMUNITYCONNECTION TO JUDAISM AND ISRAELINTEGRITYQUALITYRESPECTRESPONSIBILITYSAFETYTIKKUN OLAM (repairing the world)
Salary : $55,000 - $65,000
