What are the responsibilities and job description for the Healthcare Marketing Director position at Jobleads-US?
Company Overview
At Genesis Healthcare, we strive to improve the lives we touch through the delivery of high-quality care and exceptional service. Our mission is to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve. We believe in fostering a collaborative, inclusive, and supportive work environment where every team member is valued and empowered to make a difference.
Job Summary
The Director of Continuing Medical Education will be responsible for maintaining and expanding the patient referral source list, ensuring a quick referral response time, and implementing targeted marketing strategies to elevate the nursing center's visibility. This role requires building and nurturing relationships with key referral sources in the community through regular engagement and a consistent touchpoint system. The goal is to increase market share through active brand curation and community marketing initiatives.
Key Responsibilities:
At Genesis Healthcare, we strive to improve the lives we touch through the delivery of high-quality care and exceptional service. Our mission is to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve. We believe in fostering a collaborative, inclusive, and supportive work environment where every team member is valued and empowered to make a difference.
Job Summary
The Director of Continuing Medical Education will be responsible for maintaining and expanding the patient referral source list, ensuring a quick referral response time, and implementing targeted marketing strategies to elevate the nursing center's visibility. This role requires building and nurturing relationships with key referral sources in the community through regular engagement and a consistent touchpoint system. The goal is to increase market share through active brand curation and community marketing initiatives.
Key Responsibilities:
- Maintain patient referral source list
- Implement targeted marketing strategies
- Nurture relationships with key referral sources
- Increase market share through community marketing initiatives
