What are the responsibilities and job description for the Product Marketing Lead - Cancer Screening position at Jobleads-US?
Job Description
We are looking for an experienced Product Marketing Lead to drive the success of our cancer screening blood tests. As a key member of our commercial team, you will be responsible for developing and executing marketing strategies that differentiate us in the marketplace and resonate with our target customers.
Your expertise in marketing to providers, particularly those in primary care, preventative health, and oncology, will be essential in driving adoption and growth. You will partner with our regulatory affairs team on FDA submissions, our product team on defining patient journeys, and our market development and sales teams as they engage directly with customers.
The successful candidate will have a strong background in product marketing, preferably within diagnostics and/or healthcare, with a proven track record of launching complex products and services.
- Develop and execute marketing strategies that differentiate us in the marketplace.
- Partner with cross-functional teams to ensure a successful product launch.
